This Thursday, February 9, 2023 between 4:00 – 6:00 p.m, the Napa/Sonoma chapter of Women for WineSense will host a “Connect Symposium” at Charles Krug Winery [with online members-only additional livestream.]
The event will include attendees from wineries, vineyards, and other industry members. The reception will be followed by a presentation featuring proprietary consumer research insights and commentary from the Wine Market Council (WMC) President, Dale Stratton, about “Understanding the Ever-Evolving Wine Consumer.”
The proliferation of choice across the Beverage Alcohol category and the changing demographics of the American consumer has created new challenges for the wine industry. The conversation will focus on how the industry can collectively adapt to better communicate with future high-value consumers with added insight to the local luxury wine tiers.
“I’m honored to present to WWS Napa/Sonoma chapter members. Research clearly shows that the demographics of our country are changing, and it’s important for the wine industry to understand and adjust to those changes,” said Mr. Stratton.
This event is open to active WWS members and non-members that are pre-registered by 5 p.m., February 8, 2023 at www.womenforwinesense.org
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