Veuve Clicquot RICH – The Champagne for Mixologists

images2Each year LVMH unveils exclusive new products that celebrate the summer season.
One of their latest sun-drenched offerings debuts with “RICH”, a new champagne from Veuve Clicquot. Enveloped in seductive silver foil, RICH is an exciting new expression of Veuve Clicquot’s savoir-faire, created specially to be used in mixed cocktails. RICH is sweeter than other champagnes and brings out the best in the fruit and vegetable that it’s mixed with.

Cellar Master Dominique Demarville reconnected with the origins of Champagne-making traditions, when sparkling wines were dubbed “rich” because of their sugar content. A perfect example is the 1840 Veuve Clicquot found at the bottom of the Baltic Sea off the Aland Islands, which contained more than 150 grams of sugar.

Intrigued by this style of champagne, Demarville set out to reinvent this tradition with a fresh approach. Working with mixologists, he composed a cuvée with much higher sugar content than other Veuve Clicquot champagnes, at the same time increasing the percentage of Pinot Meunier grapes in the assemblage to emphasize the freshness and fruitiness of RICH.

Designed to be enjoyed on the rocks or bring out the Clicquologist in you and combine Veuve Clicquot RICH with pineapple, grapefruit zest, cucumber, celery, pepper or tea.

“Sugar in champagne is like spices in a recipe: when the dose is perfect it reveals new aromas and transforms the palate,” Dominique Demarville explains.

Veuve Clicquot Introduces Biodegradable Potato Packaging

carnet-de-bulles-_packaging-vc_naturally-1Veuve Clicquot has joined the biodegradable packaging revolution with a 100% biodegradable way to store a bottle of champagne, and keeping it chilled. “Naturally Clicquot” was created by designer Cédric Ragot using recyclable paper and potato starch.

With the isothermal properties, the packaging will keep the champagne chilled for up to 2 hours after it’s taken out of the ice bucket or refrigerator.

.

Veuve Clicquot Opens Hôtel du Marc to the public this weekend only

Hôtel du Marc, Veuve Clicquot Ponsardin’s private mansion in Reims, France is opened to the public this weekend only: Saturday, June 15 and Sunday, June 16. Usually serving as private lodgings for invited guests of Veuve Clicquot, the 173-year-old neoclassical abode will open its doors for a series of exclusive tours as part of Les Journées Particulières, the LVMH Group’s heritage celebration.
Constructed in 1840 under the supervision of Édouard Werlé, successor to “The Grand Dame of Champagne” Madame Clicquot, Hôtel du Marc has served as a home away from home for guests of the brand—who come from all over the world for invite-only tastings—for almost two centuries.

After a four-year renovation by renowned Architect Bruno Moinard (known for his work with Cartier, and the auction rooms at Christie’s New York) to its original grandeur, Hôtel du Marc reopened in the fall of 2011.

Each room is designed with its own theme and backstory, for instance, the Uzès Room is named after Duchesse d’Uzés, Madame Clicquot’s granddaughter and pays tribute to Veuve Clicquot’s longstanding relationship with Italy, which goes back to 1772, the year of the brand’s founding when the first 60 bottles of Champagne were sent to Venice.

Louis Bohne, a Veuve Clicquot salesman who singlehandedly helped to turn Russia into one of the world’s thirstiest champagne consumers during the French invasion of 1812, also has a room named in his honor. The faux fur headboard is meant to symbolize protection from the harsh Russian winters, which are seen in the block of crystal that forms the bench at the foot of the bed.

There is innovative artwork abound, with commissioned pieces from celebrated artists as Pablo Reinoso, whose spaghetti bench occupies the second floor landing – my favorite!

One of the house’s most enviable features is, of course, its private wine cellar—home to thousands of bottles and several vintages of Veuve Clicquot La Grande Dame, one of the brand’s rarest blends.

Throughout the mansion, there are lots of fun and unexpected twists. In the library, there’s a stuffed ostrich named Nicole — named after Madame Clicquot.

Veuve Clicquot Champagne & Sushi Lounge @ 2013 Sony Ericsson Open

The Sony Open on Key Biscayne is underway, and so is Veuve Clicquot’s Champagne Tent. Veuve Clicquot has brought back the popular posh oasis, this time featuring a sushi lounge by Sushi Maki.
Guest attending the tournament can stop by at any time to sip some Veuve and cuddle up on a cushy couch surrounded by mod tennis decor or stop by one of Veuve Clicquot’s three carts for a refreshing glass of champagne and a cup of fresh cut strawberries.

Veuve Clicquot’s Yellow Label is available for $18/glass or $118/bottle; and Veuve Clicquot Rosé $23/glass and $125/bottle.