Tag: Milano Wine Week

Milano Wine Week October 2 to 10, 2021

Milano Wine Week: The global event has become more technical.

Milano Wine Week, the first wine event to connect the city of Milan with 11 metropolises in seven key export markets – the U.S.A, Canada, the United Kingdom, Russia, China, Hong Kong and Japan – has become more technical.

This innovative interactive event will facilitate direct connection between the world’s wine business community along with Italian wineries and producers. The platform represents an interactive hub and a medium that can be used free by all members of the trade and buyers who register and will allow them to take part in the masterclasses in the 11 cities involved – Montreal, Toronto, New York, Chicago, Miami, London, Moscow, Shanghai, Shenzhen, Tokyo, and Hong Kong.

The masterclasses with simultaneous translation from Italian to English, the 4 forums of in-depth analysis – devoted to wine science, wine retail, internationalization, and emerging trends in the industry – which will involve prestigious speakers and international experts in the sector, the workshops and webinars will be available both live and on demand for professionals who have registered from all over the world, who will also be able to consult the catalog of producers and of the wines that are being presented during the event and contact the wineries and producers directly.

Milano Wine Week goes even further and is launching the innovative “W” app, an instrument for wine lovers, so that they can enjoy to the full the nine days of the event, from 2nd to 10th October, and navigate among the hundreds of appointments and meetings spread around Milan, all organized with total respect for the regulations safeguarding the health and safety of participants.

Innovation is part of Milano Wine Week’s DNA: thanks to the digitalization of the wine lists of all the city’s restaurants, Milan will be the first city in the world in which one can choose where to go and eat based on the wine that one wishes to drink: an innovative experience that will be possible using the “W” App, which will also allow users to take advantage of many of the city’s services: renting a bike, booking a visit to an exhibition, reserving a place at an event or taking part in the Wine Tours which, during Milano Wine Week, will connect Milan with the wine regions that are nearby or not too far away.

In the USA, the tastings – organized with the support of ITA – Italian Trade Agency and the Ministry for Foreign Affairs and International Cooperation, entirely in line with the current regulations for the health and safety of those participating – will take place in New York from 4th to 7th October at Il Gattopardo (13-15 W 54th Street), from 4th to 6th October in Chicago (at Gibsons Italia, 233 N Canal St) and Miami (at SLS Brickell,

Further details on the event can be found at www.milanowineweek.com

 

#MWW #BacktoWine #wine #vino #vinoitaliano #winetime #winecommunity #winelovers #winetime #MilanoWineWeek  #WineHappens #vino #vinoitaliano #winenews #instawine #wineevent #italianwine #italianwinelovers #winetasting

Milano Wine Week Goes Digital – October 3 – 11 2020

Milano Wine Week will represent the first international wine event since the global Covid-19 shutdown. This year the organizers have set up a series of food and wine pairing demonstrations with top Italian chefs, for both trade and consumers that focuses on wine providing the inspiration for the dish – this online event will take place at a test kitchen near the Piazza del Duomo.

Milan Wine Week 2020 will be focusing on experiential events that connect with wine consumers, rather than a wine fair with booths. The organizers are also setting up small wine worlds within the popular neighborhoods in Milan; one neighborhood will focus on Franciacorta wines while another will focus on Prosecco wines, i.e., each neighborhood will have wine bars and restaurants focusing on that specific wine area. Each neighborhood will become a particular wine consorzio (association).

For trade and media, there will be a series of masterclasses and wine tastings as well as seminars that will not only focus on advice, guidance and networking opportunities but it will speak about exploring opportunities in a post-Covid world while all events will honor rules and government guidelines for avoiding the spread of the virus.

Milan Wine Week an international event and for 2020 they have upped their digital game by having events taking place in ten key cities: New York, San Francisco, Miami, Toronto, Hong Kong, Shanghai, Beijing, Moscow, Munich and London that will be linked live to events taking place in Milan such as a winemaker leading a tasting and connecting live to other international cities via the internet.

Last year, Milan Wine Week attracted over 300,000 attendees across 300 event spaces in the northern Italian city.

“When our reality changes we need to change accordingly. Milano Wine Week has risen to the challenge by turning a gap into an opportunity,” Federico Gordini, Fonder of Milano Wine Week states

“During the lockdown, we decided to reimagine and adjust our business model in order to create something that was revolutionary and suitable for these times, trying to achieve an even bigger endeavor at an international level, while complying with strict regulations,” he added.

The week-long event will also gather opinion leaders, international professionals and consumers, and will include seminars, masterclasses, tastings and forums exploring everything from millennial drinking habits to wine retail trends.

“We will act as a broadcaster streaming a series of programs that can be accessed in real-time around the world. For the first time in our history we have decided to create a common thread connecting all the events in our schedule,” Gordini said.

Pre-registration : https://www.milanowineweek.com/digital-wine-fair-pre-registration/