Tag: Liz Palmer

Press Release: Toronto…February 16, 2019– Toronto-based Liz Palmer makes the list of the “Top Wine Influencers In 2019 You Need to Pay Attention To”

Sommeliers Choice Awards and Beverage Trade Network has recently announced their Top Wine Influencers list for 2019. The prestige judging panel includes 45 top U.S. sommeliers, wine buyers and wine directors.

“Here are the top 20 wine influencers that you need to check out in 2019 –These are the new critics. Find the influencer that has got the attention of your customer demographic and you have a chance. That’s our no # 1 marketing tip for wineries to double down on. Here is a list of top wine influencers that have a good loyal following on Instagram & Twitter.” – Sommeliers Choice Awards and Beverage Trade Network

“I am so honoured and thankful to be part of this community and be included on this list with other notable wine personalities!” – Liz Palmer

“This recognition makes me work harder to assist my clients and get them recognized globally.….I am also happy and proud of the work that UPSocial Wine and Spirits Agency is doing – assisting international wine and spirit brands in their communications, digital marketing strategies, and influencer marketing, while sustaining and increasing awareness” Liz Palmer, Founder of UPSocial Wine and Spirits Agency.

Other global wine influencers on the list include: The Wine Wankers, Jancis Robinson, Julien Miquel, Jon Thorsen, Jessica Altieri, Kelly Mitchell, Jeff Kralik, Tim Atkin, Julie Brosterman, Jamie Goode, Luiz Alberto, Joey Casco, Alder Yarrow, Cathrine Todd, Michelle Williams, Marilena Barbera, Meg Maker, Dusan Jelic, and Katherine Cole.

About Liz Palmer
Liz Palmer is a Toronto / London UK based award-winning author, wine journalist, influencer, wine judge and founder of Upsocial Wine & Spirits Agency (a digital and influencer marketing agency).

She has been recently named as one of 2019’s “Top 20” Social Media Power Influencers on wine and spirits. Liz is also ranked Top 1% Industry SSI – LinkedIn and was recently on a George Brown College Wine Symposium panel discussing Global Wine Communications and Trends. 2018 and 2019 she has partnered with the French Consul Toronto for wine and spirit events and marketing. Since 2017 she has a partnership with Cision/CNW Group.

Liz Palmer is also the founding President of Les Dames Escoffier Ontario Chapter, and was also appointed Dame Chevalier de L’Ordre des Coteaux de Champagne in an official ceremony in Paris in 2017.

About UPSocial Wine & Spirits Agency
Is a digital marketing agency based in Toronto, Canada, one of the world’s leading technology innovation hubs. UPSocial Wine & Spirits Agency specializes in digital and influencer marketing for global wine and spirits brands. Their focus is on creating social media brand strategies, digital content marketing, and influencer relations, fueled by metrics and analytics to drive business results. They are completely dedicated to following innovative changes in the digital marketing world and take a proactive approach to furthering our clients’ campaigns. Liz Palmer is the founder and part of the strategy team.

About Sommeliers Choice Awards
The Sommeliers Choice Awards was officially launched in 2018 by Beverage Trade Network. The judging panel of the Sommeliers Choice Awards includes top U.S. sommeliers, on-premise wine buyers and wine directors. www.sommelierschoiceawards.com

About Beverage Trade Network
Beverage Trade Network hosts and organizes competitions, events, trade show, expos and tastings for the alcohol beverage trade around the world. Popular competitions include the London Wine Competition, the USA Trade Tasting in New York City, and the International Bulk Wine & Spirits Show in San Francisco. www.BeverageTradeNetwork.com.

For more information, please contact:

Robert Roland, Communications Director
Mobile: 647-281-3633
Email: rob@liz-palmer.com
Web: https://www.liz-palmer.com/
Instagram: @lizpalmer_
Twitter: @lizpalmer_wine

Learn more about UPSocial Wine and Spirits Agency at wwww.liz-palmer and LinkedIn UPSocial Wine and Spirits Agency, and follow on Instagram @upsocialwineandspirits

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Liz Palmer, basée à Toronto, figure sur la liste des “Meilleurs Influenceurs du Vin en 2019 auxquels vous devez prêter attention”.

TORONTO, le 18 fév. 2019 /CNW/ – – Sommeliers Choice Awards et Beverage Trade Network ont récemment annoncé leur liste des meilleurs influenceurs du vin pour 2019. Le jury de prestige comprend 45 sommeliers, acheteurs de vin et directeurs de vin américains de premier plan.

“Voici le top 20 des influenceurs du vin que vous devez consulter en 2019 — Voici les nouvelles détracteurs. Trouvez l’influenceur qui a attiré l’attention de votre clientèle démographique et vous avez une chance. C’est notre conseil marketing n°1 pour doubler la mise sur le marché de nos vignobles. Voici une liste des meilleurs influenceurs du vin ayant une bonne audience sur Instagram & Twitter.” – Sommeliers Choice Awards et Beverage Trade Network

“Je suis très honoré et reconnaissant de faire partie de cette communauté et d’être inclus sur cette liste avec d’autres personnalités du vin !” – Liz Palmer

” Cette distinction me pousse à travailler plus dur afin d’aider mes clients et de leur apporter une reconnaissance mondiale… Je suis également ravie et satisfaite du travail accompli par UPSocial Wine and Spirits Agency, qui soutient les marques internationales de vins et spiritueux en matière de communication, de marketing numérique et de stratégie marketing, et qui contribue à l’impact de leurs efforts de promotion et à leur notoriété ” Liz Palmer, Fondateur de la UPSocial Wine and Spirits Agency.

D’autres influenceurs mondiaux du vin figurent sur la liste : The Wine Wankers, Jancis Robinson, Julien Miquel, Jon Thorsen, Jessica Altieri, Kelly Mitchell, Jeff Kralik, Tim Atkin, Julie Brosterman, Jamie Goode, Luiz Alberto, Joey Casco, Alder Yarrow, Cathrine Todd, Michelle Williams, Marilena Barbera, Meg Maker, Dusan Jelic et Katherine Cole.

À propos de Liz Palmer
Liz Palmer est une rédactrice primée, journaliste spécialisée dans le vin, juge du vin, influenceuse et fondatrice d’Upsocial Wine & Spirits Agency (une agence de marketing numérique et influenceuse), basée à Toronto et à Londres au Royaume-Uni.

Elle a récemment été désignée parmi le ” Top 20 ” des influenceurs de pouvoir des médias sociaux sur les vins et spiritueux en 2019. Liz est également classée dans le Top 1% de l’ISS de l’industrie – LinkedIn et a récemment fait partie d’un panel du George Brown College Wine Symposium qui portait sur les communications et tendances mondiales du vin. En 2018 et 2019, elle s’est associée au Consul de France à Toronto pour des événements de vins et spiritueux et du marketing. Depuis 2017, elle travaille en partenariat avec le groupe Cision/CNW.

Liz Palmer est également la présidente fondatrice de la section ontarienne de Les Dames Escoffier et a également été nommée Dame Chevalier de l’Ordre des Coteaux de Champagne lors d’une cérémonie officielle à Paris en 2017.

A propos d’UPSocial Wine & Spirits Agency
C’est une agence de marketing numérique basée à Toronto, au Canada, l’un des principaux centres d’innovation technologique au monde. UPSocial Wine & Spirits Agency est spécialisée dans le marketing digital et influenceur pour les marques mondiales de vins et spiritueux. Ils se concentrent sur la création de stratégies de marque de médias sociaux, le marketing de contenu numérique et les relations avec les influenceurs, en s’appuyant sur des mesures et des analyses dans le but de générer des résultats commerciaux. Ils sont totalement dédiés à suivre les changements innovants dans le monde du marketing numérique et adoptent une approche proactive pour faire progresser les campagnes de nos clients. Liz Palmer est la fondatrice et membre de l’équipe de stratégie.

À propos des Sommeliers Choice Awards
Le Sommeliers Choice Awards a été officiellement lancé en 2018 par Beverage Trade Network. Le jury des Sommeliers Choice Awards comprend les meilleurs sommeliers américains, des acheteurs de vin sur place et des directeurs de vin. www.sommelierschoiceawards.com

À propos de Beverage Trade Network
Beverage Trade Network accueille et organise des concours, des événements, des foires commerciales, des expositions et des dégustations pour le commerce des boissons alcoolisées dans le monde entier. Parmi les concours les plus populaires, citons le London Wine Competition, le USA Trade Tasting à New York et l’International Bulk Wine & Spirits Show à San Francisco. www.BeverageTradeNetwork.com.

Pour en savoir plus sur UPSocial Wine and Spirits Agency, rendez-vous sur wwww.liz-palmer et LinkedIn UPSocial Wine and Spirits Agency, et suivez sur Instagram @upsocialwine andpirits

Pour plus d’informations : Robert Roland, directeur des communications, mobile : 647-281-3633, courriel : rob@liz-palmer.com, Web : https://www.liz-palmer.com/, Instagram : @lizpalmer_,Twitter : @lizpalmer_wine

Top Wine Influencers In 2019 You Need to Pay Attention To

I am so honored and thankful to be part of this community, and be included on this list with other notable wine personalities! Liz Palmer

“Here are the top 20 wine influencers that you need to check out in 2019 —
These are the new critics. Find the influencer that has got the attention of your customer demographic and you have a chance. That’s our no # 1 marketing tip for wineries to double down on. Here is a list of top wine influencers that have a good loyal following on Instagram & Twitter.

1) The Wine Wankers

The Wine Wankers are the Sydney based bloggers who love talking about wine through social media. Their central theme of writing is usually humour. According to the urban dictionary, the definition of wine wanker is “somebody who drinks wine pretentiously in the company of others to show off their knowledge and try to make other people feel inferior.” Conrad & Drew, owners of Wine Wankers spend a lot of time travelling the wine world thus having a large international base.

2) Jancis Robinson

Jancis Robinson is one of the top wine influencers and the editor of the book The Oxford Companion to Wine. She is also a wine judge & a reviewer. She travels all over the world to explore different wines and talks about them on her website and social media platforms.

3) Julien Miquel

Julien Miquel has more than 10 years of experience in winemaking. His current project is the Social Vignerons website on which he shares various content of the world of wine like interviews, wine & food pairings, infographics, etc. In 2015, it was awarded as the Best New Wine Blog by the Wine Blogs Awards.

4) Jon Thorsen

Jon Thorsen aka The Reverse Wine Snob is a wine enthusiast with an open mind and a reasonable budget. This wine blogger is focused on everyday wine drinkers that buy wine for relaxed enjoyment. He had the opportunity to travel to various wine regions like California, Spain, Italy, France, Virginia, Argentina, and Slovenia.

5) Jessica Altieri

Jessica Altieri is certified as a Water Sommelier and the host of “Wine Conversations with Jessica Altieri” on the revolVer Podcast platform. She helps wine brands, wine PR firms, and wine lifestyle brands position their products in front of targeted audiences to promote engagement, brand awareness, and sales by creating dynamic social media lifestyle campaigns as well as live events and promotions. She works with Winemakers, Retail Executives, Marketing & PR Executives and also with Wine lifestyle partners- hotels, fashion & travel.

6) Kelly Mitchell

Kelly Mitchell is an award-winning Napa Valley Journalist who loves to explore scores of wine varietals across the globe. She runs her own website The Wine Siren where she shares the stories of wine creators, farmers, winemakers & artisans. She travels a lot and gains more knowledge wine-making techniques and varietals.

7) Jeff Kralik

Jeff Kralik started the blog the drunken cyclist in 2012. During summer, he used to explore various wine regions like the Loire Valley, Burgundy, Provence, Alsace, Bordeaux, the Dordogne, the Jura, and Champagne. He was fascinated by history, culture, tradition & stories of the producers. His blogs feature wineries, recipes, details of retailers, and various other fun articles.

8) Tim Atkin

Tim Atkin is a UK based wine writer having more than 33 years of experience in the wine industry. He is also one of the top Master of Wine & Wine Critic in the world. He travels the world to visit various wine regions and meet producers of wine to gain insights about the wine-growing areas of their country. Along with writing for his own website, he also writes for various magazines like Harpers, Decanter, Gourmet Traveller Wine, Jamie Magazine and Imbibe.

9) Julie Brosterman

Julie Brosterman is the co-founder of Women & Wine Team. They create dynamic content/ promos/ events & social media strategy to reach a large audience base. They have their own Color of Wine App on which they share various content related to wine.

10) Jamie Goode

Jamie Goode is a London-based wine critic, blogger, author and columnist having a background in Ph.D. in plant biology. He launched his website wineaorak.com which shares various content like food & wine, wine travel, photographs, book reviews, tasting notes, etc.

11) Luiz Alberto

Luiz Alberto is a Boston based blogger & the founder of the editorial Wine Hub. He judges international wine competitions and uses social media to share his passion for wine. The Wine Hub features various content related to Wine & Food, Wine Tasting, etc. It has also various blogs related to wines.

12) Joey Casco

Joey Casco has a website TheWineStalker.net on which he writes contents like educational long reads, smaller post, original memes, recipes & a lot of wine reviews. Except for blogging Joey also loves teaching people about wine. One day he wishes to be a wine educator.

13) Alder Yarrow

Alder Yarrow is a California based US wine & restaurant blogger. His wine blog Vinography is one of the highly famous websites. It has various content which features Wine Reviews, Restaurant reviews, Book reviews, Wine news, images, etc. He is considered one of the top 20 influencers on social media.

14) Cathrine Todd

Cathrine Todd is a New York-based wine blogger who runs her wine blog called Dame Wine. She is a WSET Diploma graduate and now a freelancer. Earlier she spent many years selling various wines from around the world in the Manhattan market. She likes to travel to lots of interesting food/wine destinations as often as possible.

15) Michelle Williams

Michelle Williams is a Texas-based freelance writer & is a WSET Level 3 Advanced certified. She has her own wine blog website called the Rocking Red Blog. She writes about wine, food & travel. Most of her work appears in Snooth, The Daily Meal, USA Today’s 10Best Eat Sip Trip, Basil & Salt Magazine, Food Wine Travel Magazine, Plano Profile Magazine & Casa Life Magazine. She is considered one of the top 15 most influential person in wine. She travels globally to experience wine regions in the first hand.

16) Liz Palmer

Liz Palmer is Toronto and London UK based award-winning author, wine journalist & founder of Upsocial Wine & Spirits Agency (a digital and influencer marketing agency). Her articles have appeared in the top magazines like Forbes, Huffington Post, China Wine News, Wine Picker Magazine, and more. She is also an international wine judge. In 2017, she was also appointed Dame Chevalier de L’Ordre des Coteaux de Champagne in an official ceremony in Paris.

17) Marilena Barbera

Marilena Barbera is a winegrower who is based in Sicily. She pursued her law degree from international law in Florence & her masters in tax & financial planning in Verona. She fell in love with winemaking while she was working at her family business, Cantine Barbera. She is fond of travelling.

18) Meg Maker

Meg Maker launched Terroir Review, a journal about nature, culture, food, wine & place. This journal features writing, wine reviews, other writers, photographers, and artists—to share their perspective and expertise. Meg travels extensively to taste with producers & hear their stories. Her work has been appreciated in The New York Times, Daily Beast, Brain Pickings, BuzzFeed & more.

19) Dusan Jelic

Dusan Jelic owns Wines of Balkan, a digital wine marketing company which share relevant vinous information and connect wine lovers from all over the world. The ultimate goal is to turn wines of Balkans into a strong regional brand, genuinely respected in the world of wine lovers of all colours and from all walks of life.

20) Katherine Cole

Katherine Cole is a Harvard graduate and an executive producer of The Four Top, a national food-and-beverage podcast. She is also the Communications Director at Vin Agency, brand design and creative firm serving the fine wine and craft beverage industry. She is featured in a documentary American Wine Story and has also contributed to national and international food and wine publications.”

Source: Sommeliers Choice Awards and Beverage Trade Network

HAPPY HOLIDAYS…..

Happy Holidays from Liz Palmer and the UPSocial Wine & Spirits Team!!

#happyholidays #happyholidays2018 #happyholidays🎄 #merrychristmas #christmas #christmastime🎄 #christmasiscoming #christmasforwinelovers #wine #winelover #winelovers🍷 #spiritlovers #wineforchristmas #champagne #champagnelovers #cognaclovers #toronto #newyork #chicago #london #paris #reims #cognac

Liz Palmer

“PORN STAR MARTINI” NAMED UK’S FAVOURITE COCKTAIL

Knocking the minty Mojito off its perch, the cheekily titled Porn Star Martini is now the most popular cocktail in the UK, according to recent research by CGA Strategy. Porn Star Martini is now the most ordered cocktail in UK restaurants, bars and pubs.

Viewed as a modern classic, Porn Star Martini is made with vanilla vodka, fresh passion fruit, passion fruit liqueur and lime juice, and is served with a shot of Champagne on the side.

Pernod Ricard revealed that Absolut Vanilla brand is now the number one flavoured vodka in the UK on-trade, a spokesperson states “We have been tracking this fantastic cocktail’s rise in popularity and are delighted it has finally been given the crown it deserves. Consumers are increasingly looking for experiences and the Porn Star Martini delivers this because of the theatre the serve provides”

“We have recently seen just how loved this drink is via our Porn Star Martini Townhouse at London Cocktail week, which welcomed over 900 consumers,” said Adam Boita, head of marketing for Pernod Ricard UK.

The cocktail was created in 2002 by bartender and LAB bar founder Douglas Ankrah at The Townhouse bar in Knightsbridge. Ankrah first christened the cocktail Maverick Martini, in a hat tip to a dodgy club in Cape Town, but changed the name to Porn Star Martini.

“I called it the Porn Star Martini because I thought it was something that a porn star would drink. It’s pure indulgence, sexy, fun and evocative,” Ankrah told The Buyer in a recent interview.

Press Release: Liz Palmer announces new website launch incorporating UPSocial Wine & Spirits Agency – a new global digital agency, based in Toronto, Canada

Liz Palmer, an award-winning author, wine journalist, and one of the world’s leading influencers in wine and spirits, has announced the launch of her newly revamped website today; https://www.liz-palmer.com/ featuring UPsocial Wine and Spirits Agency.

The site has been designed to assist clients, agency partners and others in the wine and spirits industry, understand and learn about digital marketing, and trends in the marketing mix, including: Social Media, Influence, SEO, Content, Email and Event Planning. The new site https://www.liz-palmer.com/ will be updated on a weekly basis with news of partnerships, launches, business activity, events, and key industry highlights.

“Our team is really excited about the new global website launch! We have a unique combination of marketing services and packages, including 3 ‘Social Media’ Packages, and Brand Ambassador Packages.”

“Our mission is to connect wine and spirit brands with consumers to drive engagement (hence “UPSocial”) and build brand advocacy,”

“We will continue to invest in technology, services and people to meet the needs of our clients. These integrated services will further enhance our capabilities to support a full range of multichannel communication.”

“As an agency dedicated to exceeding our clients’ expectations, we understand the importance of adapting to our clients’ needs in order to provide the highest level of service and drive incremental business results,” said Liz Palmer, Founder

About UPSocial Wine & Spirits Agency
We are a digital marketing agency based in Toronto, Canada, one of the world’s leading technology innovation hubs. UPSocial Wine & Spirits Agency specializes in digital and influencer marketing for global wine and spirits brands. Our focus is on creating social media brand strategies, digital content marketing, and influencer relations, fueled by metrics and analytics to drive business results. We are completely dedicated to following innovative changes in the digital marketing world and take a proactive approach to furthering our clients’ campaigns.

The Strategy Team Includes:
Liz Palmer, who is one of 2018’s “Top 40” Social Media Power Influencers on the topic of wine, she is ranked Top 1% Industry SSI – LinkedIn, and was recently on a George Brown College Wine Symposium panel discussing Global Wine Communications and Trends. Liz has also partnered with the French Consul Toronto for Wine and Spirit Events 2018 and 2019.

To learn more, call 1-647-281-3633, email Rob Roland at rob@liz-palmer.com, or visit https://www.liz-palmer.com/