The World’s 50 Best Bars returns LIVE December 2021!

William Reed Business Media has just announced that The World’s 50 Best Bars, sponsored by Perrier, will be unveiled as part of a live awards ceremony on Tuesday, 7 December 2021, at London’s Roundhouse.

Returning to an in-person event after a virtual event in 2020, The World’s 50 Best Bars 2021 will recognize and celebrate the resilience and achievements of the sector in the last year and a half.

The 2021 ranking will be unveiled in a ceremony that will form part of a two-day event program, and the list will be based on members of The World’s 50 Best Bars Academy’s bar experiences across a voting period between March 2020 to September 2021.

In 2020, 50 Best made several changes to its Academy, which now includes more than 540 anonymous industry experts and is 50/50 gender balanced. There are 23 Academy Chairs across 23 geographic regions, and the voting process and results are independently adjudicated by Deloitte to ensure authenticity. The 2021 voting requirements have been amended to reflect the travel restrictions imposed by the pandemic.

Mark Sansom, content editor for The World’s 50 Best Bars, says: “We are thrilled that The World’s 50 Best Bars ceremony is returning to London this year for an in-person event, allowing the bar community to reunite once again after being starved of vital international face-to-face interaction. Championing great bars is more important than ever before and we hope this event and list inspires people around the world to return to their beloved bars, discover new favorites and seek out fresh adventures.”

There will also be three special award announcements in the weeks running up to the ceremony:

  • 18th November – Michter’s Art of Hospitality. This award is voted for by all members of The World’s 50 Best Bars Academy, who are asked to name the bar where they received the single best hospitality experience during the voting period;
  • 25th November – Altos Bartenders’ Bartender. This award is voted for by the bartenders behind those bars on this year’s list, who are asked to name one peer who has done more to further the craft of bartending than any other, with reference to their work throughout the pandemic; and
  • 2nd December – The extended 51-100 list. Five days before the virtual awards ceremony, 50 Best will reveal those bars ranked between 51st and 100th in the world on its website and social media channels.

A new award has also been announced for 2021: the Siete Misterios Best Cocktail Menu, which is designed to reward innovation, design, drinks craft and idea communication. The award is open to all bars across the globe and will involve the submission of a current menu and supporting materials. Details on how to enter will be announced on The World’s 50 Best Bars website and social channels in the coming weeks.

For further details:  https://www.worlds50bestbars.com/

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Wine-Based Cocktails Drive Interest, As Wine Looks To Expand Its Audience

As the summer-selling season began in earnest and the demand for pre-packaged drinks continues to trend up, leading wine marketers have been busy maneuvering amidst a tricky economic landscape—trying to bridge the gap between the general market and craft cocktail enthusiasts. Buoyed by last year’s off-premise surge, a slew of wine-based ready-to-drink cocktails have thrived, even though they’re still dwarfed by much bigger malt-based counterparts—especially in the hard seltzer and iced tea arenas. Spirits-based RTDs have also had a big headstart and offer stiff competition for shelf space. Most wine industry players haven’t yet fully participated in the wine-based cocktail category, but that could soon change.

The biggest label in the category is Patco Brands’ Rancho La Gloria, a line of wine-based RTD Margaritas at 13.9% abv. Launched in 2011, it skyrocketed to 1.3 million 9-liter cases last year—up more than 200% from 2019—according to Impact Databank. Gluten-free and made with 100% Blue Weber agave wine, Rancho La Gloria is also sold in canned and popsicle packaging formats, aside from the traditional 750-ml. bottle. Southern Champion’s Buzzballz Chillers is a wine-based offshoot from its larger spirits-based cousin, BuzzBallz. Featuring a lineup of flavors such as Horchata, Lotta Colada, and Hazelnut Latte, Buzzballz Chillers debuted in 2019 and depleted 375,000 cases last year.

The biggest industry player investing in the wine-based cocktail arena is E.&J. Gallo, with its launch of Barefoot Hard Seltzer—which depleted over half-a-million cases in 2020, according to Impact Databank. The line includes Pineapple & Passion Fruit, Cherry & Cranberry, Peach & Nectarine, and Strawberry & Guava flavors that are at 4% abv and retail at $8 a 4-pack and $20 for a variety 12-pack. Aside from seltzer, Gallo also previously introduced Barefoot Spritzer in the canned RTD category—retailing at $3 a 250-ml. can or $9 a four-pack, the spritzer range has an abv of 5.5% and comes in Moscato, Rosé, Summer Red, Crisp White, Red Sangria and Pinot Grigio expressions.

Wine-based cocktails more than doubled in size last year to over 5 million cases overall—according to Impact Databank—and in a space of less than 10 years have already begun to outsell the entire dessert/fortified wine and vermouth/aperitif segments combined. Wine RTDs continue to do well in 2021 as off-premise volumes surged 72% in the half-year ending May 22 in Nielsen channels.

Retail dollars grew even faster, soaring 86% to $161.3 million the past 26 weeks, as higher-priced cocktails profited from drinkers trading up from flavored malt beverages. And although wine-based RTDs have undoubtedly benefited from the off-premise boom during the pandemic, further investment from other major players is expected to keep the category on the rise even after the economy fully recovers.

Leading Wine-Based RTDs In The U.S.
(thousands of 9-liter case depletions)
Brand Company 2019 2020 Percent
Change
1
Rancho La Gloria Patco Brands 427 1,300 204.5%
Barefoot Seltzer E.&J. Gallo Winery 525 +
BuzzBallz Chillers Southern Champion 233 414 77.3%
Beatbox Future Proof Brands 100 198 98.5%
Uptown Southern Champion 8 142 +
Flybird Don Sebastiani & Sons 1 107 +
Total Top Five2 769 2,685 249.2%
1 Based on unrounded data.
Source: IMPACT DATABANK © 2021

Sources:
Shanken News
Impact DataBank

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Glenmorangie releases a single malt designed to be paired with cake

Glenmorangie is celebrating the joy of a ‘cake moment’ with its latest release. The sweet and indulgent single malt, Glenmorangie A Tale of Cake is inspired by memories of baking, birthdays and more, with flavours of honey, vanilla and the fruit notes.  The idea for the spirit began with Dr Bill Lumsden, Glenmorangie’s director of whisky creation, thinking back on how some of his happiest memories involved cake. He experimented by finishing Glenmorangie in wine casks from the Tokaji region of Hungary, which lent their sweet honeyed notes to the smooth and fruity whisky.

Dr Bill said: “Like so many of us, some of my favourite memories come from cake, whether it be helping my granny in her kitchen, or the pineapple birthday cake my daughter surprised me with one year. By finishing whisky in Tokaji wine casks, I’ve captured the joy of those indulgent cake moments in Glenmorangie A Tale of Cake. The liquid is a rich copper, but the taste is pure technicolour – luscious, sweet and complex with multi-layered bursts of honey, white chocolate and fruits with a hint of mint.”

The whisky is finished in Tokaj wine casks, which is intended to help it develop flavours of honey, white chocolate and fruit. Glenmorangie has partnered with famed baker Dominique Ansel and bartender Jeremy Le Blanche to create a cocktail and cake pairing to mark the Scotch’s launch.

The cocktails will be made with a range of Glenmorangie whiskies including  The Original, The Lasanta and The Quinta Ruban.

The ‘CakeTail’ pairings will be available at Ansel’s bakery in New York, but the pair will also create recipes that whisky fans can make at home, which will be shared on Glenmorangie’s social channels.

Glenmorangie website: https://www.glenmorangie.com/en-gb

 

Cocktails are becoming one of Britain’s fastest-growing drinks categories, according to new research

The popularity of cocktails and the fact they are more widely available has helped boost sales through Britain’s pubs, bars, and restaurants by 10 % over the past 12 months taking the market value to £587m, says CGA’s Mixed Drinks Report Q1 2019.

The number of licensed premises selling cocktails has risen 7 % in the past year, with 42,000 on-trade outlets. Drinks-led pubs have been particularly fast to respond to demand, with a growing number opting to sell pre-prepared or draught cocktails.

Based on the on-trade, number one in the Top 10 list of mainstream cocktails is the vodka-based Pornstar Martini, served with a shot of Prosecco on the side. Sales of Pornstar Martini have risen 2 % over the past 12 months and accounting for 15.3 % of cocktails sold.

Having fallen from its top slot, the white-rum based Mojito is Britain’s second favorite cocktail, accounting for 12.4 % of mainstream sales, down 1.2 % from last year.

Occupying the rest of the Top 10 are: Long Island Iced Tea, Sex on the Beach, Daiquiri, Woo Woo, Espresso Martini, Martini, Pina Colada and Collins.

Charlie Mitchell, CGA drinks expert said: “There are two clear trends coming through in the mainstream consumer’s preference for cocktails – that of shorter, more complex drinks with a higher ABV like the Martini cocktails, but also a growing preference for longer, more refreshing drinks such as the Collins which has a more sophisticated, less sweet flavor profile.”

“Tastes have moved away from fruity, sweet drinks with the Woo Woo, Sex on the Beach and Cosmopolitan losing the most favor over the past 12 months.

“The growing popularity of Aperol Spritz and other spritz serves are part of the trend towards a lighter, more refreshing drink with a lower ABV and fewer ingredients allowing the taste of the base spirit to come through.”