Blind Horse Winery Releases NFT-labelled Wine

In collaboration with VaporFi, Blind Horse Winery, has just released its first NFT-labelled wine specifically for collectors.

The Wisconsin-based winery has produced a collector’s edition 2019 Cabernet Sauvignon featuring a non fungigle token label from the Bored Ape Yacht Club collection.

The Bored Ape label was acquired by VaporFi in 2022 and licensed exclusively to Blind Horse Winery primarily for the release. A partnership between The Blind Horse Winery, and VaporFi was formed in March 2022, to bridge the gap between cryptocurrency and traditional wine business sectors.

Tom Nye, Winemaker and General Manager states: “It’s a product that is designed for crypto and wine enthusiasts, and for me, it’s the centrepiece of my collection. If you’re into cryptocurrency, you know the significance of the Bored Apes and that it set off the non-fungible token craze.”

Tom Nye further states: “When it’s gone, it’s gone,” but hastened to add that the item should serve as a talking point and assist in bringing people together,” And, “Wine is really beautiful by itself, but what makes it even better is everything else that goes along with it, which is food, friends, and family.”

The wine, which will retail at US$100, is representative of the traditional and digital worlds and features a blend of Cabernet Sauvignon, Malbec and Petit Verdot that has been aged for three years in French and American oak. The NFT-labelled wine is also limited to 200 bottles and is set to target wine and crypto enthusiasts who want to secure a piece of history.