Save the Dates: 2021 International Wine Days to Celebrate!

To help you plan for 2021, I created a list that you can bookmark. The list, which isn’t exhaustive, is comprised of important national or global wine days (dates may be subject to change) with relevant hashtags. This is a great starting point to assist you in planning fun and engaging posts on social platforms. If I missed any or if there are any new dates for 2021, please let me know. Cheers!

January

Dry January

February

February 1, 2021 – National Furmint Day [#furmintday]

February 16, 2021 – Syrah Day [#syrahday]

February 18, 2021 – Global Drink Wine Day [#globaldrinkwineday]

February 27, 2021 – Open That Bottle Night [#openthatbottlenight]

March

March 3, 2021 – Mulled Wine Day [#mulledwineday]

March 13, 2021 – Riesling Day [#rieslingday]

April

April 14, 2021 – Tannat Day [#internationaltannatday]

April 17, 2021 – Malbec World Day [#worldmalbecday]

April 23, 2021 – International Cava Day [#cavaday]

April 27, 2021 – Marselan Day [#worldmarselanday]

May

May 7, 2021 – International Sauvignon Blanc Day [#sauvblancday]

May 9, 2021 – World Moscato Day [#worldmoscatoday]

May 25, 2021 – National Wine Day [#NationalWineDay]

May 27, 2021 – International Chardonnay Day [#internationalchardonnayday]

June

June 5, 2021 – National Bubbly Day [#nationalbubblyday]

June 19, 2021 – Drink Chenin Blanc Day [#drinkcheninblancday]

June 21, 2021 – World Lambrusco Day [#lambruscoday]

June 25, 2021 – International Rosé Day [#roseday]

July

July 22, 2021 – Shiraz Day [#shirazday]

July 25, 2021 – National Wine & Cheese Day [#NationalWineandCheeseDay]

August

August 1, 2021 –World Albariño Day [#worldalbarinoday]

August 4, 2021 – National White Wine Day [#nationalwhitewineday]

August 13, 2021 – International Prosecco Day [#proseccoday]

August 18, 2021 – International Pinot Noir Day [#pinotnoirday]

August 28, 2021 – National Red Wine Day [#nationalredwineday]

August 30, 2021 – International Cabernet Sauvignon Day [#cabernetsauvignonday]

September

September 2, 2021 – International Cabernet Day [#CabernetDay]

September 3, 2021 – National Chianti Day [#NationalChiantiDay]

September 17, 2021 – International Grenache Day [#GrenacheDay] 

October

October 5, 2021 – World Vranec Day [#worldvranecday]

October 6, 2021 – Orange Wine Day [#orangewineday]

October 9, 2021 – International Pinotage Day [#pinotageday]

October 15, 2021 – Champagne Day [#champagneday]

October 28, 2021 – Carignan Day [#carignanday]

November

November 1, 2021 – International Xinomavro Day [#xinomavroday]

November 7, 2021 – International Merlot Day [#merlotday]

November 11, 2021 – International Tempranillo Day [#tempranilloday]

November 17, 2021 – National Zinfandel Day [#zinfandelday]

November 18, 2021 – Beaujolais Nouveau Day [#beaujolaisnouveauday]

November 24, 2021 – Carmenère Day [#carmenereday]

December

December 4, 2021 – Cabernet Franc Day [#cabfrancday]

December 10, 2021 – World Aszú Day [#aszúday]

December 20, 2021 – Sangria Day [#SangriaDay]

Why has confidence in fine wine increased in 2020?

Despite the headwinds of 2020 – tariffs, Brexit uncertainty and the global pandemic – the wine market has remained robust. Today’s post examines what has changed and offers an explanation as to why we are seeing greater confidence in the market during these exceptional times.

Increased liquidity

One of the key changes this year is an increase in market liquidity, which is reflected in the rising value of bids and offers on the Liv-ex marketplace. The total exposure (total value of bids and offers) reached a new record high of £81 million last week – a £30 million increase this time last year.

In recent months, both bids and offers have been on the rise. The bid to offer ratio (i.e. the total value of bids divided by the total value of offers) currently stands at 0.6. Traditionally, a bid-offer ratio of 0.5 or higher suggests positive sentiment.

A broadening market

Another noticeable difference is that more wines than ever are attracting buying interest, taking market share from the traditional strongholds of Bordeaux and Burgundy. As the chart below shows, the wine market has undergone considerable broadening in the past decade. Bordeaux’s share has halved from its peak in 2010 when it accounted for 95.7% of secondary market trade by value. As its share declined, others shined. Burgundy was the first and main benefactor; its trade share rising from 0.6% in 2010, to a record high of 19.7% in 2019. It has dipped slightly this year to 17.4%.

This year, Italy has been the big winner. Having reached an annual average of 8.8% in 2019, Italy now accounts for 15.3% of fine wine trade. As recently highlighted, the US wine market is also developing at unprecedented rate. USA accounted for just 0.1% of trade in 2010. Year-to-date, it stands at 7%.

And then, there is the Rest of the World – an increasingly diverse category. Up from 0.8% in 2010 to 5.9% in 2020, RoW trade so far in 2020 has been led by trade for Australia (1.8%), Spain (1.4%) and Germany (1%), though wines from Argentina, Austria, Chile, and Portugal to name but a few are seeing more and more activity.

What has changed?

So, why are we seeing such increased confidence in the wine market? One well-documented explanation is that investors are seeking to put their money into safer assets in these uncertain times. Historically, fine wine has offered steady returns and low volatility.  Another explanation is that there are simply more market participants than ever before. The number of wine businesses trading on Liv-ex has increased 15% in 2020 alone. This increase in members reflects a growing trend since the Covid-19 pandemic took hold – businesses are looking for web-based solutions to grow their sales.

One such solution is trading automation. Trading automation makes it easier for merchants to list stock for sale, exposing their diverse inventory to an ever-growing marketplace. Regions that once struggled to find a secondary market have been benefitting from the shift to online sales, particularly as lockdowns have closed much of the physical retail. Through APIs, stockholders have been able to list and advertise various wines to a far greater audience, as merchants have connected their customers to this ever-broadening market. Subsequently, wine merchants and private collectors have been able to find less well-known wines from a greater range of wine regions.

Despite an early swoon as the first lockdown took place, the fine wine market would seem to be in a relatively healthy place today. As a tangible, finite asset, it offers stability in a volatile world. It also of course offers a great deal of pleasure for imbibers who are locked down and deprived of their usual wining and dining! And importantly technology, as in so many sectors, has helped merchants from across the globe, to adapt, making wine more accessible and more exciting to all with an interest in it. Combined, these three things have put the wine market on a firm footing in 2020.

Source: Liv-ex

 

 

Women in Wine Talks with Chile and Argentina [October 20, 2020] Another Successful Sold Out Event!

I would like to thank our Women of Wine Talks panel members today who hail from Chile and Argentina. Each discussed their wineries, terroir, and other conditions that make their wines unique. During the last 15 minutes of the talk, there was a Q and A discussion period on sustainability, vineyards 1,000 meters above sea level, the wide variety of climates and valleys, in particular a cold climate valley in Chile, and the wine varieties that are emerging.

 Panel Members:

CHILE

Viviana Navarrete – Chief Winemaker of Viña Leyda

Viña Leyda was a pioneer in the development of cold climate coastal vineyards in Chile. Located just 4km from the sea, the marine influence sustains temperatures around 13°C. This allows the grapes to ripen very slowly, enhancing and improving its flavors, aromas and natural acidity, whilst providing a saline character to the wines. As such, Viña Leyda requested the creation of a new ” Leyda Valley” Appellation of Origin, which became official in 2002 giving rise to a new style of wine.  The Pinot Noirs and Sauvignon Blancs by Viña Leyda enjoy great international prestige.

ARGENTINA

Susana Balbo  Owner & Chief Winemaker of Susana Balbo Winery

After more than 30 years offering her talent to the service of national and international wineries, in 1999 Susana Balbo decided to make her dream come true, to have her own winery. It was at this point in time that she started the construction of Susana Balbo Wines, which is in the heart of Lujan de Cuyo in Mendoza.

Also, after over 10 years of sustained growth in the international wine trade, another dream of Susana´s came true: her children, José, a winemaker from UC Davis University (California) and Ana, Business Administration major from San Andrés University, joined the Susana Balbo Wines team.

Susana and her team comply with the highest international quality standards in all their processes, including Sustainability and Corporate Social responsibility platforms. Their philosophy is to produce terroir-driven wines to express the unique characteristics of each varietal. Susana Balbo Wines are amongst the most recognized and awarded wines in Argentina.

Andrea Ferreyra, Chief Winemaker Finca La Celia

A Pioneer is someone that leaves behind a unique legacy. Eugenio Bustos was one of them. When he arrived to Uco Valley, Argentina, more than 100 years ago, he sold his best horses to purchase land and planted a varietal grape from France, giving birth to Finca La Celia, named after his daughter. La Celia is the oldest winery in the Uco Valley in Mendoza, Argentina. This vineyard was the first one to plant Malbec in the region, which currently is the most iconic varietal from Argentina. La Celia has 400 hectares planted and ever since its first production, Finca La Celia has never stopped innovating. Their committed team of professionals, pursue their dream of producing excellent wines recognized worldwide, pushing the envelope always a little bit further, constantly innovating.

This group of formidable women leaders have been and are committed to the development of wine in their countries and internationally.

They have demonstrated through their life and work, and their leadership in their fields, that women make a difference. They have become incredible role models for their countrywomen and women internationally — and serve as an inspiration across countries, regions, and generations.

Thank you!

Twelve Wine Consumer Trends in the Covid-19 Era

The Wine Intelligence report entitled “Wine Consumer Trends in the Covid-19 Era” was published last week and highlights a mini-boom for wine since the pandemic struck, yet it also warns of dark economic clouds on the horizon.

While key consumption markets have been turning more often to wine in the past six months, spurred by new ‘lockdown’ occasions and more drinking outside of mealtimes, there are concerns about the sustainability of this growth, given the deteriorating economic environment and possible pressure on household finances in the coming months, according to Wine Intelligence.

As part of the report, which collected data from wine drinkers in Australia, Canada, China, Germany, Sweden, the UK and the US, the research agency has identified 12 key consumer trends in the Covid-19 era, which we have reproduced below.

  1. Growth in wine consumption frequency with the shift to at-home occasions more than compensating for the loss of on-premise occasions.
  2. Heartland wine drinkers driving growth with growth in wine coming from women, Gen X and those already connected with wine.
  3. Non-food occasions driving wine growth bringing opportunity for wine to migrate to occasions where other beverages have been more dominant in the past.
  4. Slow recovery in average bottle spend on wine in the off-premise but remains below pre-pandemic levels in most markets.
  5. E-commerce for wine comes of age and it is rapidly becoming a new and habitual way of shopping for wine.
  6. Shift to wines seen as a safe choice and ‘localism’ with mainstream and local wine brands winning.
  7. Consumers increasingly cautious in their lifestyles with confident ‘Hedonist’ segment shrinking as 2020 progresses, and an increasing proportion of ‘Halters and Reducers’.
  8. Large scale events off the agenda with consumers seeking to avoid crowds, even when restrictions are lifted and the current dangers of the pandemic have passed.
  9. Travel plans remain on hold with overseas and international travel not on the agenda for wine drinkers, even when travel restrictions are lifted.
  10. Consumers becoming more distant from the on-premise, shifting socializing patterns.
  11. Treat-seeking behavior losing momentum as consumer spending becoming more conservative.
  12. US wine market returns to growth as wine consumption frequency grew strongly in the US, driven by Millennials.

Source: Wine Intelligence Wine Consumer Trends in the Covid-19 Era, published October 2020

 

What we can do to help California Wine Country?

Since the beginning of 2020, there have been over 8,100 wildfires in California, alone.   August 15 when fire activity increased extensively, there have been over 26 fatalities and 7,000 homes and businesses destroyed. This week, the California wine country was affected by the “Glass Fire”, which burned parts of Sonoma and Napa. The images are disturbing and the wine industry, as a whole, is with heavy-heart!

Here’s how you can help:

1. Donate to charitable organizations – see list below;
2. Book a trip in advance: support the wine country by visiting them;
3. Shop California wines: search for local shops, DTC winery shipments, order California wines in restaurants and bars; and
4. Show your support by using #WineCountryStrong on social media.

American Red Cross
California Community Foundation’s Wildlife Relief Fund
California Fire Foundation
Google (Scroll down and click “Yes, Donate”)
Humane Society of Ventura County
Salvation Army
United Way of Greater Los Angeles

Stay safe and show your support!

Liz Palmer