Wine News Archives

New Zeland Wine Exports on Track to Exceed Forecasts

HAPPY SAUVIGNON BLANC DAY!

A recent report released by Dutch bank Rabobank reveals modest growth for New Zealand wine exports, with analysts predicting that the industry is on track to exceed the 2019 forecasts.

Hayden Higgins, senior analyst of horticulture and wine, said: “In early 2019, wine import growth continued the slowdown witnessed in 2018 for both the US and China, while Brexit has been thrown a lifeline, for now”.

New Zealand’s export value and volume is in line to exceed MPI 2019 forecasts. Rabobank expects overall value growth to be around NZ$60 million, representing a 4% year-on-year change.

Higgins said: “Wine export revenue to the US contracted slightly in the 12 months to February 2019 by around 1%, but the US remains our lead market by value.

“Total US wine imports, on a case equivalent basis, contracted by 4% in the 12 months to December 2018, but New Zealand achieved overall growth at the expense of other exporters such as Chile, Australia, Spain and South Africa.

“Total US import volumes contracted again in the first two months of 2019, but at a slower rate than 2018.”

Rabobank expects continuous modest US value and volume import growth for New Zealand Wine across 2019. Although downside risks do exist in 2020, with the potential for a modest US recession looming, New Zealand continues to experience strong wine export growth to China, off a small base.

In regards to Brexit, Rabobank expects importers to run down current inventory levels, and then start rebuilding stocks in the third quarter, prior to the new Brexit date.

The release of the report coincides with International Sauvignon Blanc Day today. New Zealand Winegrowers has launched a promotional campaign, beginning in New Zealand before rolling out to a series of events globally.

Chris Yorke, global marketing director of New Zealand Winegrowers, said: “New Zealand produces less than 1% of the world’s wine production, but Sauvignon Blanc shows huge popularity all over the globe, with the zesty variety making up 86% of all wine exported from New Zealand.

“International Sauvignon Blanc Day gives us an opportunity to enjoy and celebrate the diverse styles of this sought-after variety.”

Sauvignon Blanc was commercially produced on New Zealand shores for the first time in 1979, and is now New Zealand’s most widely planted variety. New Zealand wine exports are currently valued at $1.75 billion, while 98% of New Zealand’s vineyard producing area is Sustainable Winegrowing NZ certified.

Sources: Dutch bank Rabobank

Inter Rhône has launched a new campaign across key markets for Côtes du Rhône Wines

Following a soft launch during Wine Paris, the new campaign for Côtes du Rhône Wines is being rolling out across key markets including the UK, US, Germany, Belgium and France.

The Campaign will engage consumers between 30 and 45 and will include the tagline ‘Distinctive wines since 125 BC‘ which celebrates the region’s long history and its impact on the character, profile and quality of Côtes du Rhône wines.

The new, eye-catching campaign focuses on the intrinsic features of the appellation which have enabled the Rhône to become one of France’s leading AOC. The campaign highlights its history, the expertise of its winemakers and wine merchants, cultural heritage and provenance with a contemporary feel and a touch of wit.

Etienne Maffre, co-president of the appellation, said: “As we become increasingly globalized – notably through the internet and social media – we felt it was a good time to focus our message on our roots. The ‘Made in France’ concept continues to be a highly successful trend, synonymous of quality and authenticity. Tapping into our provenance will resonate internationally and support our premiumisation strategy”.

“Our new campaign showcases the key qualities that have made our wines so popular,” says Philippe Pellaton, joint president of the appellation.” We’re celebrating our terroir, experience, rich diversity and extraordinary heritage – elements that are truly unique to us. We’re convinced this visual approach will resonate with both the trade and curious wine lovers, in the UK and globally.”

Côtes du Rhône has always been a trail blazer when it comes to advertising, from its iconic and multi-award-winning Think Red campaign, to the data-driven ‘Everyday Sophistication’ London underground campaign of 2017.

Alongside the new ads, Côtes du Rhône is introducing a new logo which is reflective of the region’s geographical and historical roots. In a design that is both modern and heraldic, the logo links three icons of the Rhône: The Bridge of Avignon (Pont Saint-Bénézet), the river and the vine – strongly cementing Avignon as the capital and historic birthplace of the appellation.

About Côtes du Rhône Wines

The majority wines come from the southern region. 80% of Côtes du Rhône and Côtes du Rhône Villages wines are red, along with producing whites and rosés. The reds are primarily made from a blend of fruity Grenache, spicy Mourvèdre and full-bodied Syrah. Côtes du Rhône and Côtes du Rhône Villages are easy-drinking, food-friendly wines that are excellent served with a slight chill.

Maille launches Provence rosé mustard

Dijon-based Maille believes the pink drink trend is here to stay with its spring launch of Provence rosé and grapefruit mustard.

This limited-edition condiment comes packaged in traditional stoneware 125g jars, while in the US 4.4oz and 8.8oz jars are being sold.

Tasting Notes:

“fruity, light and acidulous premium mustard of medium strength”, it has been created to mix into a vinaigrette to “bring out the freshness and fruitiness of a prawn, grapefruit, cucumber and avocado salad”.

Maille also suggests using it for marinades or grilled dishes as well as with ceviche.

Ingredients include:

Provençal rosé, grapefruit purée, strawberry puree, raspberry purée, dried grapefruit, lemon juice concentrate, beetroot juice concentrate and blackcurrant purée as well as mustard seeds, mustard flour and honey.

https://us.maille.com/

https://uk.maille.com

World wine production reached a record of 292.3 mhl in 2018

World wine production reached a Record high in 2018 in a clear departure from the historically low production of 2017, but consumption stabilized, according to Pau Roca, the International Organisation of Vine and Wine (OIV) Director General in his presentation April 11, 2019

Global wine output for 2018 rose 17% to 292.3 million hectoliters (mhl) which was close to the exceptionally high level of 2004, driven by Italy, France, and Spain. These three countries recording output at least 13% above their five-year averages states Roca.

Top performers:

Italy confirmed its position as the world’s largest producer with 54.8mhl, followed by France with 49.1mhl and Spain, which produced 44.4mhl.

In the US, wine production in 2018 increased by more than 0.5mhl compared with 2017, with production in Argentina growing 2.7mhl to reach 14.5mhl.

Chile recorded a 3.4mhl increase to reach 12.9mhl.

Declining:

Brazil saw its production fall to 3.1mhl in 2018.

South Africa produced 9.5mhl in 2018 – a 1.4mhl decrease compared with 2017 due to the impact of the drought.

Britain recorded a 3.1% drop in consumption to 12.3mhl, while mainland China recorded the biggest decrease in consumption among the world’s top 20 largest wine consumers, down 6.6% to 18mhl.

The slight decrease could be due to extreme weather in Europe, including drought and storms.

Stability:

Australian production remained stable, with 12.9mhl vinified. New Zealand produced 3.0mhl, an increase of 0.2mhl since 2017.

In terms of global consumption, 246mhl was consumed in 2018 compared with 246.7mhl in 2017, the OIV estimated, adding estimates were tentative due to limited data.

Global trade in 2018 increased slightly in terms of volume, with 108mhl traded; it also rose by 1.2% in terms of value, reaching €31.3 billion.

Wine exports in 2018 continued to be largely dominated by Spain, Italy, and France, which together accounted for more than 50% of the global market by volume, equating to 54.8mhl.

Spain continued to be the biggest exporter by volume with 20.9mhl, representing 19.4% of the global market. France was the biggest world exporter by value, with €9.3 billion exported in 2018.

Bottled wines made up 70% of the total value of wines exported in 2018. By value, sparkling wines accounted for 20% of the global market, despite representing just 9% of the total volume exported.

The OIV the total world area under vines at 7.4mha, which is almost equivalent to that of 2017.

Further Details
http://www.oiv.int/fr/vie-de-loiv/2923-millions-dhectolitres-la-production-mondiale-de-vin-atteint-un-record-en-2018

Larkin Launches Premium Canned Wine

Larkin Wines, a boutique Napa winery which specializes in premium wines, has launched the first super-premium canned wine range to hit the UK market. The wines are aimed at specialty food retailers, drink retailers and event specialists.

The range includes: Larkin Napa Valley White 2017 is a blend of Sauvignon Blanc, Viognier and Roussane; Larkin Napa Valley Red 2017 is a 100% Merlot; and Larkin Napa Valley Pink 2018 is a 100% Pinot Noir from Carneros.

Grapes have been sourced from the same small plot vineyards used for Larkin bottlings.

How the idea came about:

“The idea for Larkin came about when I was at the beach with friends and we had no wine due to the no glass policy. I started researching alternatively-packaged wines already on the market, and quickly realized there was no offer within the super-premium category” said owner/winemaker Sean Larkin.

UK distribution will be through James Hocking Wine, the new specialist boutique Californian agency. The cans will retail in UK at £9.99 for 37.5cl.

http://jacklarkin.com/

jameshockingwine.com