US Adults 55+ are drinking more alcohol according to research

The percentages of 18 to 34-year-olds, who report that they either don’t drink, drank the past week, or sometimes drank more than they should, are all lower than they were 20 years ago, according to research conducted by American analytics company Gallup.

Yet, drinking on all three metrics has trended up among Americans 55 and over, while holding fairly steady among middle-aged adults.

These results were based on an analysis of Gallup trends on Americans’ self-reports of their alcohol drinking habits. To allow for reliable analysis of the trends by age, the data was reviewed in three three-year time periods: 2001-2003, 2011-2013 and 2021-2023.

  • Adults under the age of 35, 62% reported that they drink alcohol, down from 72% two decades ago; and
  • Drinking has increased among adults aged 55 and older, from 49% to 59% in the same 20-year period.

This shows that drinking habits among younger adults may be on a downward trend, while the opposite can be said of people 55+. According to the research, there are still more drinkers under the age of 35 (62%) than in the 55 and over category (59%).

While these groups on either end of the age spectrum now report similar drinking rates, those in the middle, aged 35 to 54, maintain a higher drinking rate, at 69%, on par with the prior 67% readings for this age group.

The same trend can be seen among those classed as regular drinkers. Younger adults who drink are less likely than they were in the past to say they had an alcoholic drink within the past seven days, down from 67% to 61% over the last two decades. Older adults, aged 55 and over, have done the opposite, with figures rising from 63% to 69%.

Among all Americans (both drinkers and nondrinkers), fewer than four in 10 young adults (38%) now appear to be regular drinkers, on par with older adults (40%) with middle-aged adults (48%) more likely.

Research Results:  https://news.gallup.com/poll/509501/six-americans-drink-alcohol.aspx

European Commission sets out the continent’s first soil law

Amid intense opposition to proposed laws on nature restoration and curbs on pesticides, the European Commission put forward proposals [the continent’s first soil law] in Brussels last week to revive degraded soils. Research indicates that this could help absorb carbon from the atmosphere and ensure sustainable food production.

The new law would see Member States monitor the health of soils, fertilizer use and erosion, but stops short of country-level targets for improving soil quality. This drew criticism from the European agri-food industry, which called for more ambition to improve the “worrying” state of soils.

The EU estimates at least 61% of the bloc’s soil is unhealthy, driven by factors including degradation of peatlands and intensive fertilizer use.

EU environment commissioner, Virginijus Sinkevičius states:

“If our soils continue to degrade, the biggest risk is to our food security and farmers. Basically, their business model is wiped out,” he said. “I can hardly imagine how we could do agriculture without fertile soils. The worst effects of droughts and floods can be avoided with healthier soils.”

The new law would not have legally binding targets, although “We are opening the way to additional income opportunities for farmers and landowners through a voluntary certification scheme for soil health and strong synergies with carbon farming and payments for ecosystem services,” Sinkevičius states.

One Planet Business for Biodiversity (OP2B), the main representative of the European agri-food industry in Brussels, said the proposals did not go far enough. “The EU needs to go further to tackle the trend of deteriorating soil health in Europe,” said director Stefania Avanzini.

The European Commission is calling on Member States and the European Parliament to raise the ambition of the proposal. “We very much value the importance the commission gives to agriculture and its central role in the management of soil,” Avanzini said.

 

Demand for New Zealand Sauvignon Blanc causes strong export growth

Soaring demand for New Zealand Sauvignon Blanc allowed the country’s wine producers to increase exports by 25% in the past year.

Strong export value and increasing international demand will help support further export growth over the next 12 months, despite a challenging season and a smaller harvest than last year, reports New Zealand Winegrowers.

The total value of the New Zealand wine industry exports (year to May 2023) was $2.4 billion, up 25% on 2022.

“Reaching another new record level of wine exports into some of the world’s largest and most competitive markets is an outstanding achievement for New Zealand wine exporters, and testifies to the increasingly strong global demand for our wines,” says Philip Gregan, CEO of New Zealand Winegrowers.

“New Zealand wine, particularly Sauvignon Blanc, is going from strength to strength in the USA, as consumers appreciate the distinctive flavours, commitment to quality, and know it is a unique product that they can trust.”

This year’s vintage will help the industry to meet increasing international demand, and consumers can look forward to some exceptional 2023 New Zealand wines. Nationally, harvest was down 6% on the record level 2022 vintage

The largest export markets are the United States, the UK and Australia, which account for the bulk of sales.

UNWTO Sets Spotlight on Tourism Investment in the Americas

UNWTO further strengthened its cooperation with the Development Bank of Latin America and the Caribbean as it brought together public and private sector leaders to advance investments in the tourism sector.

Against the backdrop of the meeting of its 68th Regional Commission for the Americas, June 30th, 2023 in Quito, Ecuador, UNWTO hosted the Seminar on Sustainable Investments to explore the main challenges and opportunities around this topic in the region, and here are some of the main points.

Tourism Investments: A defining priority

The latest data from UNWTO shows that tourism in the Americas is steadily recovering, with international arrivals reaching 86% of 2019 levels by the end of the first quarter of this year. Moreover, foreign direct investment (FDI) in the tourism sector, which had experienced a decline, is now showing signs of revitalization:

Registered projects investment projects rose by 185% between 2022 2021. These projects accounted for a total value of 192.6 billion USD, reflecting rising investor confidence in the region’s potential.

Additionally, in 2021, Foreign Direct Investment (FDI) surged to US$134 billion, a 56% year-on-year increase, reclaiming a substantial portion of the ground lost in 2020.  …continues at … https://www.unwto.org/news/unwto-puts-spotlight-on-tourism-investment-in-the-americas

 

WineGB Releases its 2023 Industry Report

Last week Wine GB released its 2023 Industry Report, which includes the latest data from producers and figures supplied by Wine Standards.

Here are some key findings:

  • Plantings continue to grow – there are currently just under 4,000ha under vine, with forecasts predicting an increase to 7,600ha by 2032;
  • In terms of production, the mid-range prediction is that production will reach 25 to 29 million bottles by 2032;
  • Wine remains one of the fastest-growing agricultural sectors in Britain;
  • In 2022, total production was 12.2 million bottles: 68% sparkling, and 32% still;
  • Sales channels and distribution in 2022 include:
  • On trade has increased– 22% (from 14%)
  • Exports up from 4% to 7%
  • Off-trade up to 41%
  • DTC now 30% from 57% – this reflects post-pandemic sales returning to hospitality and retail.

Wine Tourism

Wine tourism is buoyant and shows a positive growth trajectory; income is up – now averages 24% of total revenue. Visitor numbers are up 17% from 2021.

Ned Awty, Interim WineGB CEO says: “We are used to seeing rapid growth of plantings and production and this year is no different, with plantings up 74% in five years and a production of 12.2mn bottles, almost a record! Thanks to an overwhelming response to our membership survey, we now have our most comprehensive data set ever for wine production in the UK. The data gives us new insights into the ever-increasing importance of wine tourism, the scale and diversity of employment in our sector and an in-depth view of sales channels from the largest to smallest producers.”

Chair of WineGB, Sam Linter, said: “These truly are exciting times for English and Welsh wine. Our latest report is from the most robust data yet and we are pleased to have this access. It not only sets out where we are today but looks ahead to the next ten years in terms of production and the many opportunities. We have become an internationally acclaimed wine growing region of the highest quality.”

The industry report is available Industry & Statistics Insights

Sources:
WineGB and Wine Standards