Women in Wine Talks is thrilled to have Janet Dorozynski, Trade Commissioner for Canadian wine, beer and spirits at Global Affairs Canada speak July 7th 1:00 pm

 

Women in Wine Talks is thrilled to have Janet Dorozynski, Trade Commissioner for Canadian wine, beer and spirits at Global Affairs Canada, the only national government job of its kind in the world speak July 7th at 1:00 pm.

https://www.eventbrite.com/e/women-in-wine-talks-qa-with-janet-dorozynski-of-global-affairs-canada-tickets-111308560902

About this Event

A wonderful and interactive (Zoom Talk) opportunity to hear from Dr. Dorozynski and learn about Global Affairs Canada export initiatives to promote the sale of Canadian wines and spirits around the world.

About Janet Dorozynski, PhD, DipWSET

Janet Dorozynski has had a multi-faceted career working in and with the international and Canadian wine industry for two decades. While living in Brussels and completing her PhD from Concordia University in Montreal, Janet became captivated by all things wine (and beer, spirits, cider, food…) and in 2000, packed in the books and papers to work for Wines of South Africa at their headquarters in Stellenbosch.

Since returning to Canada, she has worked in international business development, marketing, media, government and public relations and as an educator at Niagara and Algonquin Colleges. Janet currently divides her time between her day job as Trade Commissioner for Canadian wine, beer and spirits at Global Affairs Canada, the only national government job of its kind in the world. She works with the Canadian industry on global export initiatives and manages a programme that assists Canadian embassies around the world to purchase and serve Canadian wine, beer and spirits.

Janet is regularly invited to present and moderate at academic and trade conferences, events and masterclasses as a result of her extensive industry knowledge and tasting widely from all regions of Canada. She holds the WSET Diploma, is a WSET certified educator and a Professional Affiliate of Brock University’s Cool Climate Oenology and Viticulture Institute (CCOVI).

On her own time, Janet has been reviewing, writing, traveling to wine regions and judging at competitions in North and South America, Europe and Asia for over twenty years. She is currently a writer and judge at Wine Align, the wine columnist for Luxe Magazine Ottawa, and has written and consulted for The World Atlas of Wine, Gismondi on Wine, Vines Magazine and WineTelevision.com, one of Canada’s earliest online publications and TV series.

https://www.eventbrite.com/e/women-in-wine-talks-qa-with-janet-dorozynski-of-global-affairs-canada-tickets-111308560902

Limited Space.

The 2020 Canadian Marketing [CMA] Awards

Excited to be a judge for this years CMA Awards!!

I’m looking forward to reviewing the best in Canadian marketing alongside leading marketing professionals in Canada.

There is still time to submit your entries – closes July 20, 2020.

Further details:

https://www.the-cma.org/mobile/awards

#cma #cmagala #virtualawards #virtualawardsgala #marketing #canadianmarketing #canadianmarketingawards #womeninbusiness #womeninmarketing #womeninmarketingaward #fridayvibes #fridaymood #fridaymotivation💪 #womeninwine #womenindigital #judgingpanel #marketingjudge #toronto #torontocanada #torontoevents #ontariocanada #canada #canadianevents @cdnmarketing

 

PERNOD RICARD OFFERS FREE “SUSTAINABLE” ONLINE BARTENDING COURSE

Pernod Ricard has just announced the launch of its online sustainable and responsible bartending training modules, targeting bar professionals.

The Covid-19 crisis has hit the hospitality industry hard. French drinks giant Pernod Ricard predicts solidarity, sustainability and responsibility will be paramount in future, and as such, the company has partnered with online training providers UNITAR and EdApp to create free bartending online courses on green and responsible practices, available worldwide.

Pernod Ricard’s in-house training group Pernod Ricard University has developed the courses in partnership with anti-waste bartending organizations TrashTiki and the Sustainable Restaurant Association. The curriculum covers all aspects of sustainability and responsibility – from fresh ingredient use and responsible serving of alcoholic beverages to waste management – directly aligned with the Sustainable Development Goals (SDGs). It is based on four pillars (ingredients, service, bar and staff) and assesses each through the 5Rs model: Rethink, Reduce, Reuse, Recycle and Respect.

There is also a stand-alone course dedicated to alcohol and responsible drinking. This course focuses on what alcohol is, differentiates myths from facts, and equips users with knowledge to encourage responsible drinking.

Vanessa Wright, Vice President of sustainability and responsibility at Pernod Ricard, commented: “As Créateurs de Convivialité, we strongly believe in sharing with others and supporting communities. During the Covid-19 crisis, among other initiatives, our Group has been supporting the bartending community through various projects including Jameson’s partnership with the US Bartenders’ Guild, Pernod Ricard South Africa’s donation to local hospitality workers and the J’aime mon Bistrot programme in France.

“Bartenders, and the hospitality industry more broadly, have always been very important partners, as well as drivers of innovation – perfectly placed at the forefront of our changing world, embedding sustainable and responsible practices and enabling others to do the same. In preparing for the future, this online training module is another milestone of our joint journey towards the bar world of tomorrow.”

Click here to access the online course for more details.

 

 

 

Ascot Launches Wine Club

Royal Ascot 2020 was canceled in April due to the ongoing coronavirus crisis. The racecourse’s flagship five-day event will not be open to the public, but organizers still hope to draw in fans by broadcasting the popular outing behind closed doors. Racegoers will still be able to enjoy the racing action, take part in themed activities and dress up at home to bring Royal Ascot to life.

As an event which truly showcases the very best in food and drink, Ascot has launched the ‘Ascot Wine Club’ in association with its wine and champagne suppliers Hallgarten & Novum Wines and Moët & Chandon.

Three cases of wine are available, each named after former Gold Cup Champions – The Yeats Case, The Sagaro Case and The Fame and Glory Case – featuring wines from across Hallgarten Wines’ award-winning portfolio and Moët & Chandon’s flagship cuvées. Customers will also be able to create their own mixed cases with wines at a special Ascot Wine Club price.

10% of all wine sales through their website will be donated to Ascot Racecourse Supports Charitable Fund.

Juliet Slot, chief commercial officer at Ascot Racecourse, said: “As we plan for Royal Ascot 2020 behind closed doors, we wanted to offer a delivery service of some of our best-loved Royal Ascot wines while supporting the Ascot Racecourse Supports Charitable Fund. Combined with expert pairing advice, we hope The Ascot Wine Club will help bring the Royal Ascot experience to life, wherever you are watching the action from in this unprecedented year.”

Southern French Wine Regions Announce €34M Recovery Plan

At a press conference May 29, members of the southern French wine industry agreed on a comprehensive plan which will aid the sector following the coronavirus disruption.

The “unprecedented” scheme aims to safeguard jobs, boost sales and help the region and its wine producers regain market share over the next 18 months.

Furthermore, it intends to help companies develop multi-year trading partnerships, increase the rate of premiumization in the wines, and safeguard the production of the region’s distinctive dessert wines (vins doux naturels).

The scheme has the backing of the regional council, regional business and marketing boards, wine industry trade unions, the regional Chamber of Agriculture and wine trade bodies including Inter Oc (Interprofessional Council of wines from the Pays d’Oc), IVSO (Interprofessional Council of Wines from the South West of France), CIVL (Interprofessional Council of  Languedoc Wines), CIVR (Interprofessional Council of Roussillon Wines) and the Gardoise, part of Inter Rhône.

A total of €14 (€7m each) will be coming from the Regional Council of Occitanie and business and marketing boards.

Support will be given to companies to assist them with their marketing expenses, including participating in trade fairs, while €0.5m will also be allocated towards a campaign promoting the region’s wines. 80% of the budget (the €14m) will take the form of direct aid for businesses.

A further €20m will come from wine trade bodies. Inter Oc is contributing €14m, while the CIVL, CIVR and IVSO are each giving €2m to the cause.

The recovery plan will be presented to the vote of regional elected representatives in July.

Languedoc winemaker, Gérard Bertrand, said: “The region and all the players in the Occitanie wine sector have come together and mobilized to collectively build a stimulus plan of unprecedented scale in France with regards to the resources that have been contributed.

“With direct aid for wine companies, in particular for marketing, collective actions and promotion, we are ready to act on all fronts: to secure jobs, promote local development of activities and stimulate the reconquest of markets in France and internationally.”

In addition to national government schemes, the region has been supported by a number of measures during the Covid-19 crisis. Wine firms have been able to take advantage of the Fonds de Solidarité Régional (Regional Solidary Funds) which gives aid to businesses who have not had access to a state-guaranteed loan (PGE). Companies have also been given extensions, postponements or exemptions from loan repayments. In addition, the Solidarité Alimentation Occitanie, launched in March, has helped promote local deliveries in order to for the economic activity in the region to be maintained.

Occitanie is the administrative region formed in 2016 from the merger of the Languedoc-Roussillon and Midi-Pyrénées regions

It comprises over 270,000ha, producing 14m hectolitres of wine, and boasts 93 appellations including 59 PDOs. It is viticulturally diverse, with some 150 native and international grape varieties grown. Around 22,600 wine-related companies operate in the region – employing 100,000 people – with a turnover of €1.3 billion. Wine grapes represent 20% of agricultural production in the region (in 2017) and wine worth €925m was exported in 2018.

Sources:  Drinks Business and the Regional Council of Occitanie