The Institute of Masters of Wine Has Announced 10 New MWs

Based in five countries, the new IMW members – including the first MW based in Italy – are James Doidge MW (UK), Gabriele Gorelli MW (Italy), Susan Lin MW (US), Moritz Nikolaus Lueke MW (Germany), Sophie Parker-Thomson MW (New Zealand), Álvaro Ribalta Millán MW (UK), Melissa Saunders MW (US), Kryss Speegle MW (US), Tze Sam MW (UK) and Clare Tooley MW (US).

There are now 418 MWs globally – 149 women and 269 men living or working in 32 countries. Since the first exam in 1953, 493 people have become an MW.

The MWs have proved their understanding of all aspects of wine by passing the Master of Wine exam, recognized worldwide for its rigor and high standards.
The MW exam consists of three distinct parts: the theory and practical exams taken at the end of stage two and the research paper submitted at the end of stage three. The RP is an in-depth study on a wine-related topic from any area of the sciences, arts, humanities, or social sciences.

In addition to passing the exam, and before new members have the right to use the title Master of Wine or initials MW, they must sign the IMW’s code of conduct. By signing the code of conduct, MWs agree to act with honesty, integrity and use every opportunity to share their understanding of wine with others.

The top countries where MWs are based around the world are Australia (28), Canada (10), France (18), New Zealand (15), the UK (210) and the US (56).

Meet the new Masters of Wine

James Doidge MW (UK)
James is the buyer and managing director at specialist importer, the Wine Treasury in London, where over the last 20 years, he has developed a particular specialty in the wines of North America. He graduated in French and German at Durham University but believes his childhood holidays spent in the Beaujolais and the south of France did more for his wine career than the study of 17th-century French tragedy or German Expressionist theatre. In contrast, his introduction to the Napa Valley in his early days as a West-End casino wine buyer was career-changing. He lives in Hampshire, where he is often to be found somewhere on a road bike.

Research paper: The evolution of Grenache Noir in California: trends in production and opportunities for the future.

Gabriele Gorelli MW (Italy)
Gabriele is a wine expert, designer and brand builder born and raised in Montalcino, Tuscany. Gabriele can trace his wine roots back to his grandfather, the smallest renowned producer of Brunello di Montalcino. With a degree in foreign languages and a strong passion for marketing, in 2004, he founded Brookshaw&Gorelli, a design agency specializing in fine wine visual communication. In 2015, he founded a separate wine sales and marketing consultancy company, KH Wines, with clients ranging from wineries to importers and fine dining restaurants. He regularly attends national and international wine competitions as a presenter and judge. Gabriele speaks Italian, English and French with basic proficiency in German. Gabriele is an avid traveler and likes to disconnect and recharge his batteries with trail running and practicing Ashtanga yoga.

Research paper: Quercetin precipitation in Brunello di Montalcino. What are the organic fining options to prevent this phenomenon occurring in bottle?

Susan Lin MW (US)
Susan is the head of wine expertise for online fine wine retailer Belmont Wine Exchange in the San Francisco Bay Area, serving customers worldwide. As a consultant, she curates wine collections, designs wine programs, and specializes in wine and spirits music pairings and events. Susan completed the WSET Diploma while working as a program manager in the high-tech industry, during which she lived and traveled extensively in East Asia. A lifelong devotee of music, Susan is a classical pianist and holds a Master of Fine Arts in classical piano performance and musicology. She has performed internationally as a Chinese classical and folk dancer. Susan also works with performing arts organizations to grow their audiences through innovative programming and events, integrating wine whenever possible. Her joy is to create memorable experiences through wine and the performing arts.

Research paper: Influences of classical music on the perception of a Brut non-vintage Champagne.

Moritz Nikolaus Lueke MW (Germany)
Moritz grew up in Berlin and left the city for his first wine experience and harvest at Georg Breuer winery in 2001. During his oenology studies at Geisenheim University, where he graduated in 2006, he gained experience working for wineries in the Yarra Valley, the Nahe, Rheingau, in Pouilly Fume and on Crete. In the early stages of web 2.0, he worked as an account manager and editor at Wein-Plus, followed by six years as category manager for wines and spirits with the international franchise chain VOM FASS. This was followed by five years with Schlumberger and Segnitz, where he worked as a buyer and brand manager specializing in fine wine from Italy, France, Germany, and the new world. In April 2021, he will join the Wein-Wolf group as managing director for German wines. Outside of work, he enjoys a wide array of music, food and socializing with friends.

Research paper: Arrived with COVID-19, here to stay? Experiences of German wineries with online wine tastings.

Sophie Parker-Thomson MW (New Zealand)
Sophie is a wine producer and wine industry consultant based in Marlborough. Raised in the New Zealand wine regions of Gisborne and Central Otago, winemaking and hospitality were endemic to Sophie’s upbringing. While gaining a law degree and admission to the bar, she felt the inevitable pull back to the wine industry, moving to Marlborough for the 2011 harvest where she met her now-husband, Matt. Together they founded their premium wine venture, Blank Canvas, in 2013, crafting small-batch wines from exceptional single vineyard sites in Marlborough, Central Otago and the Gimblett Gravels®, Hawkes Bay. Their recently launched consultancy business, Lock, Stock & Barrel, provides comprehensive wine industry consulting services spanning vine to bottle. Sophie ordinarily travels multiple times a year to Europe for work, including for vintage. A zealous advocate of the quality and sub-regional diversity of New Zealand and particularly Marlborough wines, Sophie has also been a New Zealand consultant to the World Atlas of Wine (8th ed.). She also enjoys writing, wine educating and judging.

Research paper: What is the relationship between the use of sulphur dioxide and biogenic amine levels in wine?

Álvaro Ribalta Millán MW (UK)
Originally from Barcelona, Álvaro moved to London in 2006 after completing his undergraduate degree in mechanical engineering. His wine passion developed over several years, working in restaurants and wine bars in the UK capital. Over the years that followed, Álvaro studied all WSET qualifications, finishing his Diploma in 2014, for which he won the Lustau and Derouet Jameson Scholarships. In 2011, Álvaro completed a master’s degree in engineering management and carried out the final thesis in a wine bottling plant in Veneto, Italy. He has been working for Indigo Wine since 2014, currently as business development director, and has done harvest work in Bierzo, Douro, Jerez, and Uco Valley. Álvaro speaks four languages, and outside of wine, he enjoys running, playing football, cooking, traveling, and spending time with his young family.

Research paper: An analysis of the different labeling options for traditional method sparkling wines in the region of Penedès.

Tze Sam MW (UK)
Born and raised in Singapore, Tze completed her undergraduate degree in English literature at Oxford, followed by a master’s in management at the London Business School. Since then, Tze has been carving her path in advertising, advising leading global brands on their digital marketing strategies. This has included several businesses in the wine, beer, and spirits sectors. After stints at Fetch Media and within the Dentsu Aegis Network, Tze is currently client services director at Jellyfish, where she heads up the mobile and app marketing team. Her interest in wine started early in Singapore, where she was a frequent interloper at tastings and dinners at various wine societies. This fascination with wine continued to develop at university and beyond. She weaves alongside work her role as president of the Oxford and Cambridge Alumni Wine Society, running a calendar of producer-led tastings in London while also consulting on wine buying and food pairing for select restaurants.

Research paper: ‘A bottle of good solid edifying Port… (and) this plaguy French Claret’: investigating the political, economic, and social significance of wine drinking and intoxication in eighteenth-century English literature.

Melissa Saunders MW (US)
A native New Yorker, Melissa obtained a degree in English literature from the University of Colorado at Boulder. Post-grad, she moved to Italy, where she caught the food and wine bug. Law school landed Melissa back in New York, where she enrolled in WSET Diploma classes, ate, and drank well whenever possible. Melissa’s first introduction to the wine business was practicing law with a firm specialized in alcohol beverage regulation. In 2009, she started Communal Brands, a wine import and distribution company. The portfolio consists of small growers committed to environmentally responsible practices in the vineyard and winery. Expanding on a commitment to sustainability, she recently started up Wine Queen, a consulting business that focuses on environmentally responsible wine packaging. When she is not being a mum of two or working, you will find her running long distances. Despite a demanding schedule, she always finds time for good Champagne.

Research paper: Could the environmental impact of wine packaging affect purchasing decisions of retail wine buyers in New York City?

Kryss Speegle MW (US)
Kryss is a US-based winemaker, educator, and sales professional. She has an MS in food science/oenology from U.C. Davis and a WSET Diploma. Her winemaking experience includes harvests in Napa Valley, Germany and New Zealand and extensive work in California’s coastal and interior regions. Since 2011 Kryss has worked with O’Neill Vintners and Distillers, one of California’s leading and fastest-growing wine and spirits producers. She has held leadership roles in winemaking, sales, and business development. She also teaches at the Napa Valley Wine Academy, where her classes include the WSET curriculum and custom-designed programmes for private clients. Kryss lives in the San Francisco Bay Area with her husband and daughter.

Research paper: What factors impacted the presence of American wines on US wine lists during the period 1900-1950?

Clare Tooley MW (US)
Clare lives in California with her husband and two sons. She is the director of wine development for Lionstone International sourcing for national wine clubs, including the Wall Street Journal, Laithwaites, Virgin, TCM, NPR and National Geographic. She began her wine life in London with John Armit Wines after completing a French and Spanish degree and choral scholarship at Clare College, Cambridge University. Joining Direct Wines Ltd as a buyer in 2000, she moved to France in 2006. She lived near Bordeaux for eight years, managing the group’s winery and traveling extensively in North America, Europe, and Asia. Clare is a Champagne Academician (class of 2004) and has been inducted as a Chevalier of Burgundy, Bordeaux, and Champagne.

Research paper: An investigation into the impact of cannabis production on viticulture in Sonoma County.

Wine News: Bourgogne wines held up on the International Market in 2020

BIVB has announced their 2020 export report –  After a very good November in terms of volumes, exports of Bourgogne wines over the first 11 months of 2020 were slightly higher than over the same period in 2019 (up 0.5%), confirming a trend already witnessed in October. Revenue was also close to the record level seen in 2019, down just 2.6% by the end of November, having recovered from being down 9% just a month previously.

However, these figures should be set within a sluggish economy, impacted by both COVID and the 25% Boeing/Airbus tax, which severely penalized sales to the United States, down 14% by volume and 21% in terms of revenue, representing a loss of some €44 million. However, with volumes up 16% equating to 2.2 million bottles, the British market almost entirely offset the loss in volumes from the United States and once again became the leading export destination for Bourgogne wines.

Several territories saw big upticks in numbers, like Sweden, up 18.4% by volume and 14.2% in terms of revenue compared to the same period in 2019, and Denmark, up 24% by volume and 25.6% for revenue. Others enjoyed more moderate growth but for big volumes, like Canada (up 6.4% by volume and 6% in terms of revenue) and Belgium (1.2% and 5.5% respectively).

In France, Bourgogne wines grew their position in the retail sector, up 4.7% by volume and 5.7% in terms of revenue over the first 10 months of 2019, thanks in particular to their popularity in convenience stores and via click-and-collect. As yet, there is no data regarding the restaurant sector, which is in free-fall, or for wine stores that are enjoying a boom.

#winenews #wineeconomics #wineexports #frenchwine #Burgognewines #winesales #winemarketing #winelovers #wine #bivb #burgundy #winetrends

 

Wine in Moderation launches a new website

Wine in Moderation has just announced the launch of its new website (https://www.wineinmoderation.eu/). The new site features a modernized design with new functionalities and clear information to help consumers and professionals alike make well-informed decisions to enjoy wine in moderation and to encourage a sustainable culture of wine.

The new website brings together all the Wine in Moderation members and Supporters around one single platform available in 12 languages and offers a nationally tailored message.

“We are very excited to launch this new website which marks an important step in the implementation of our latest Brand Strategy” said Sandro Sartor, President of Wine in Moderation. “This new website not only presents a wealth of new content in a modern and fresh design, it also offers a brand-new platform for professionals and for all our members and supporters around the world, where they will get an exclusive access to our services, materials and tools.”

The new website builds its information around five mains sections:

  1. The culture of wine: where visitors will have the pleasure to discover the uniqueness of the wine culture and get tips on how to best organize their oenotourism trips.
  2. Moderation: where they present why wine should be enjoyed in a sustainable way, and at the same time providing information such as who should avoid drinking alcoholic beverages, wine and health, with specificities on the topics of wine and diet as well as calories.
  3. Our Community: a brand-new feature that will show members and supporters around the world on a dynamic map, giving visitors the possibility to zoom in and discover an “identity card” for everyone who has joined Wine in Moderation and are committed to making informed decisions when it comes to wine.
  4. Professionals: This section is specifically dedicated to professionals where they introduce the different ways in which one can get involved with Wine in Moderation and why it matters for the sector.
  5. About us: last but not least, this is a section where visitors will discover who is behind the social responsibility movement of the wine sector, their vision, missions, objectives and their story.

“A long-standing project, this new website will offer a personalized visit depending on the country you’re from” said Nadia Frittella, Secretary General of the association. “The website’s news and events will be updated regularly offering visitors the possibility to check the events that are happening next to them. We are also particularly excited about our completely new Community Map which illustrates where on the globe our Supporters are and shows the important commitment of the wine sector towards a sustainable culture of wine”.

Visitors are encouraged to explore the website and sign up to become a WiM Supporter! By doing so, not only will they show their commitment to encourage a moderate and responsible consumption of wine, but they will also have access to the new platform for professionals where a wealth of tools and services will be at their disposal.

Learn more: https://www.wineinmoderation.eu/

#wineinmoderation #instawine #cultureofwine #wellbeing #lifestyle #healthylifestyle #wineculture #winemoments #winebytheglass #igerswine #winexperience #wineculture #wineguidelife #vino #vin #wijn #vinho #bor #vyno #wein #winelovers #wine

Vivino Raises $155 Million in Series D Funding

Vivino, the world’s most downloaded mobile wine app and largest online wine marketplace closed (this week) a $155m Series D funding round led by Swedish based investment firm Kinnevik with Sprints Capital accompanying as a new investor. Additional participants include GP Bullhound and existing early-stage investor Creandum. This latest round brings Vivino’s total funds raised to date to $221 million and includes a mix of primary and secondary investment.

Vivino currently boasts a community of 50 million wine enthusiasts, who turn to the platform for its personalized recommendations, unbiased rating system, and expansive selection of wines from more than 700 marketplace partners worldwide. The new capital will enable Vivino to improve its core technology and artificial intelligence platform to create better and more personalized recommendations for Vivino users. The company will also deepen its focus on select markets with the greatest potential for growth, including the US, Germany, the UK, Italy, Japan, and Portugal.

“This is a testament to the remarkable work that our teams around the globe have done to build an extraordinary business,” said Heini Zachariassen, Vivino’s Founder and Chief Executive Officer. “This round has raised important capital for our rapidly growing company and drawn some exceptional new leaders to our board. The funding will enable us to continue to build on our core strengths, expand industry partnerships drawing more merchants and wineries to our marketplace, and support our continued global growth.”

Alcohol e-commerce sales worldwide have grown immensely, and it is estimated that by 2024, they will exceed $40 billion. Zachariassen credits the company’s growth to this continued shift in consumer behavior. “Our user retention rates are high, and we’re seeing a steady conversion of app users to wine buyers. That’s a good move in the right direction. By creating more value for our users, we also create more value for the company and industry at large.”

Since its Series C raise in February 2018, led by Vivino’s current board chairman, Christophe Navarre and former CEO and Chairman of Moët Hennessy, Vivino has increased its user base from 29 million to 50 million and has significantly grown its marketplace business, which connects wineries and wine merchants to its community. The company has posted a 100% annual growth rate for the last seven years and a 103% increase in year-over-year sales in 2020.

#vivino #vivinonews #winenews #ecommerce #winemarketing #winesales #consumerbehavior #AI #mobleapp #economics #winebusiness #winelovers #winelover #wine #wineapp #vivinoapp #winetrends #winetechnology

WSTA Launches Low and No Alcohol Labelling Guidance

The Wine and Spirit Trade Association (UK) has produced new guidance around the labeling of low and no alcohol drinks, as a record number of Brits explore low and no products.

This guidance has been produced in partnership with the WTSA’s Primary Authority Trading Standards Partners, and at the behest of both retailers and producers.

With the popularity of the low and no alcohol category at an all-time high, and January traditionally seeing efforts by consumers to cut out or cut down on booze to start the year, drinks producers are developing new and innovative techniques to provide consumers with more choice and greater quality.

The latest data from the WSTA Market Report shows that overall alcohol sales are down compared to the same 12-month period last year. Wine and beer sales have dipped and overall, spirit sales are flat. Wine, the nation’s most popular drink, has seen a 5% decline in sales despite the boost in online deliveries.

Many new products on the market are produced to closely resemble their alcoholic counterparts – they are closer than ever before – in taste, aroma and appearance – to the spirits and spirit drinks they are providing an alternative to.

The WSTA’s new guidance aims to establish acceptable legal names, marketing text and general labeling requirements for low and no alcohol drinks.

It also looks to boost confidence for consumers in the category, helping them make informed purchasing decisions through clear, accurate, and consistent labeling – which had been retailers’ over-riding concern and motivation for asking the WSTA to offer advice that can be applicable UK market-wide.

The new guidance applies to low and no alcohol drinks that are packaged and marketed as a substitute or alternative to spirit drinks and is designed to complement existing – and any future – Low Alcohol Descriptors Guidance produced by the Department of Health and Social Care.

Miles Beale, Chief Executive of the Wine and Spirit Trade Association said:

“There has been a huge amount of innovation and product development across the low and no alcohol category in recent years. Confusion – for producers and for consumers – led to a request of the WSTA to pull together comprehensive advice. Along with our Primary Authority partners, we have produced this new guide to help both producers and consumers.

We know that overall alcohol sales fell during 2020. Many Brits want to start 2021 by reducing the amount of alcohol they drink, or cutting it out completely, which is why I am delighted to have been able to publish this guidance so early in the year.

Many of our members are making it easier than ever for us to choose a lower-alcohol, or no alcohol alternative, without compromising on taste or quality. Our new guidance will help producers label and market their products with greater confidence, and will help promote clear, accurate and consistent labeling across the category, boosting consumer confidence.”

Councillor David Lancaster, lead member for environment and community safety, at Salford City Council said supporting businesses to comply with the law and promoting best practice is central to the council’s primary authority advisory work with the WSTA.

“Low and no alcohol drinks are a fast-growing market.  It is important that products are legally compliant and that they have clear and understandable labeling so that customers can make the right choices. Our staff were delighted to work with their colleagues in Wales to help the WSTA publish this pioneering guide,” he said.

Jonny Peacock, Strategy and Transformation Director for Pernod Ricard UK, said:

“The non-alcoholic spirits category is already growing fast, and with 30 percent of all consumers seeking to moderate, there’s no reason to doubt projections of continued growth of ~25% over the coming years. This move is welcome as it ensures clarity and certainty for producers and consumers as they increasingly engage in the category.”

Rob Curteis, Group Marketing Director, Quintessential Brands, adds:

“With many consumers today looking to create a better balance in their lives and their diets, there’s more interest in products that help them to moderate – be it low & no alcohol, or low & no sugar. They’re also wanting to enjoy good quality when they do indulge in a bit of what they fancy though – it’s not enough to simply remove the alcohol and not consider the impact on the taste, shoppers today are more discerning and expect more from these ‘alternatives.’

“With this being new territory for many producers, retailers and consumers, we welcome the WSTA’s proactive approach in giving guidance to the industry on this burgeoning category to help the consumer understand and navigate it, and also to protect the integrity of the spirits category.”