Archer Street is the first exclusive “Billecart-Salmon Champagne Bar” in London, and will be South Soho’s best-kept secret, taking on the sophisticated style of a “members-only club” and open to all those “in-the-know.”
The luxurious, laidback lounging areas are set over two floors and dotted with comfortable velvet sofas and button-back armchairs. The upstairs bar features large French windows, distressed wood paneling and plush velvet stools. The downstairs area has a playful and après ski feel with reclaimed rafter board walls, stripy cushions, quirky mirrors, and a long bar covered in antiqued steel panels. Renowned Italian restaurant, Bocca di Lupo and the soon to open Firmdale Hotel are in the neighborhood.
Archer Street promises Pop-up entertainment every evening with singing and dancing waiters and bar staff. A calendar of special themed evenings has also been created.
A monthly soiree will also be a specialty at Archer Street, where celebrities are invited to host their own evenings in the bar, giving a percentage of the proceeds to their elected charity. Each invited host can choose the theme of the evening and select the play-list of the DJ as well as take a turn behind the bar.
Archer Street – Billecart-Salmon Champagne Bar
3-4 Archer Street, W1, 020 7734 3342
Flûte was created in 1997 by founder/owner Hervé Rousseau, in a space on West 54th Street NYC. As a native Parisian, Hervé was inspired by his experience in the wine industry to combine New York’s unparalleled cocktail culture with a French attitude towards champagne, where no one waits for a special occasion to pop open a bottle of bubbly.
Flûte is most famous for their extensive list of champagnes. The London location promises to be more of the same – a place where London’s glitterati can get together and enjoy a glass or bottle of bubbly in stylish surroundings.
The London branch of Flute will follow the concept of the New York bars, featuring five private booths tailor-made for business or pleasure with their own volume and light controls.
Music will play a key part in the Flûte Bar & Lounge offering, with a playlist created by top New York DJs Duane Harriott and Alec DeRuggiero. The venue will also present a full schedule of weekly and monthly events, including live jazz.
Champagnes on offer will include vintage, non-vintage, prestige cuvée, rosé and boutique together with fabulous rare grower champagnes from choice vineyards. In addition, Flûte Bar & Lounge will premiere exciting new varieties such as Drappier Brut Nature Zero Dosage rosé and also serve some killer cocktails …so I’ve been told!
There will be approx.100 Champagnes by the bottle and 25 by the glass, with prices starting at £5 for a glass and £45 for a bottle – with today’s market, this is affordable!
There will be an innovative menu of light bites, spearheaded by a spring roll bar serving no less than 20 different fusion creations, an ideal accompaniment to a glass of chilled champagne.
WHO GOES: To be determined.
Flûte Bar & Lounge
4 Great Portland Street,