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Interview: Elizabeth Gabay – “Rosé has the potential to be the most exciting wine category around”

Elizabeth Gabay is a Master of Wine and the world’s foremost rosé expert. She is the author of ‘Rosé: Understanding the Pink Wine Revolution’ (2018), the ‘Buyers Guide to the Rosés of Southern France’ (2021),and was recently on the panel of the Rosé Wine Session, Concours Mondial de Bruxelles.

When did you discover your passion for rosé and what fascinates you about it?

EG: Quite late. I was turned off by the marketing of the lifestyle image, swimming pool wine. Around 2015, I started to taste more interesting rosés – but still only from Provence. Once I started researching the rosé book in late 2016, I just discovered more and more. Rosé has the potential to be the most exciting wine category around.

What do rosé wines owe their rising popularity to?

EG: This is the multi-million-dollar question. Global warming, hotter summers. Young Millennial market looking for easy, fun, glamour drinks. The rise in quality. Excellent marketing campaign by Provence for the past 25 years.

What makes rosé wine so appealing to Millennials?

EG: Rose initially sold itself as a simple fun wine which did not need in-depth wine knowledge, vintage charts or a big budget. Marketing pushed the lifestyle image. 2010 and the rise of Instagram fed into this marketing.

Are rosé wines still more of a female drink?

EG: In many places, but not universally.

Is rosé a “summer wine”?

EG: No, it stopped being just a summer wine a while back. From easter to autumn…. The season is long and there are weightier rosés good throughout winter.

In terms of origin and style, what are the most sought-after rosés today?

EG: Provence still remains the most sought-after origin with ‘Provence-style’ being popular, although whether the consumer always knows what a Provence-style is other than being pale, is debatable. There are also very popular rosés in more local markets.

Currently, which are the most relevant rosé categories?

EG: I think the style is becoming as diverse as red and white. Sparkling is a massively growing sector, fresh dry rosé is a classic, natural ‘funky’ rosé is developing a small hipster market and I would love to see sweet pinks become more popular.

How do you see the future of rosé?

EG: I would like to see the wine trade not ashamed of rosé, for producers and the wine trade to recognize the full diversity of styles, for restaurant wine lists to offer as many different rosés as red and white wines. There is still a long way to go to educate the market.

Which are the rosé market trends to watch in 2022?

EG: Growth in premium and ultra-premium rosés and growth in regional identity.

Source:   Concours Mondial Bruxelles

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Bacardi Announces Its Bottled Cocktail Range “Tails”

Bacardi has announced that it will be extending the availability of its bottled cocktails range “Tails” to the off-trade.

The range, which uses Bacardi’s portfolio of premium brands for the hospitality industry, promises a bar-quality cocktail within 30 seconds.

“Over the last two years, cocktail awareness has boomed as people served up daiquiris, espresso martini cocktails and mojitos to make staying-in feel extra special,” said Evert-Jan Bos, general manager of Tails.

“Now, as the on-trade reopens, consumers are enjoying the experience of being back in the bar and they’re ordering cocktails more than ever before.”

“Tails Cocktails offer both incredible taste and convenience, making it easier than ever for people to enjoy the same flavour and complexity of a cocktail made from scratch, without any effort or expertise. No shopping for ingredients, no measuring, no recipes – just add ice, shake and pour.”

There are five cocktails in the Tails range: the Rum Daiquiri made with Bacardí rum; the Whisky Sour made with Dewar’s Blended Scotch; the Gin Gimlet which uses Bombay Sapphire; the Espresso Martini Cocktail and Passion Fruit Martini Cocktail, both made with 42Below vodka.

“Tails” will be available in April in supermarkets, retailers and online across the UK and Ireland, Netherlands, Belgium, Germany, Austria, and Australia.  We are waiting to hear about availability in Canada and US.

#cocktails #bartender #Bacardi #Bacardicocktails #drinks #cocktail #cocktailhour #cocktailrecipes #cheers #mixology#cocktailsgram #cocktailtime #mixologists #mixologyart #bartender #bartending #thirstythursday

Cru Bourgeois Classification Raises the Environmental Bar

L’Alliance des Crus Bourgeois du Médoc announced this week, by press release, that it has significantly raised its environmental standards.

Route des Chateaux, Vineyard in Medoc, amous wine estate of Bordeaux wine, Gironde, France

from the next reclassification exercise (in 2025), all wineries designated crus bourgeois will be required to have demonstrated HEV Level 2 environmental certification. Those seeking classification at Supérieur and Exceptionnel level will be required to have HEV Level 3 certification.

In addition, from 2022, all properties seeking to use their crus bourgeois certification will need to present their wines in bottles that weight no more than 390g (a 22% decrease in the current maximum bottle weight).

The organization states: “with sustainability in mind, the Crus Bourgeois du Médoc has shifted to bottles with less weight. The classification was eager to become a part of the global movement towards more sustainable bottling and packaging, as championed by the famous wine critic Jancis Robinson”.

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Tourism enjoys strong start to 2022 while facing uncertainties

International tourism continued its recovery in January 2022, with a much better performance compared to the weak start of 2021. However, the Russian invasion of Ukraine adds pressure to existing economic uncertainties, coupled with many Covid-related travel restrictions still in place.

Based on the latest data, global international tourist arrivals more than doubled (+130%) in January 2022 compared to 2021 – the 18 million more visitors recorded worldwide in the first month of this year equals the total increase for the whole of 2021.

While these figures confirm the positive trend already underway last year, the pace of recovery in January was impacted by the emergences of the Omicron variant and the re-introduction of travel restrictions in several destinations. Following the 71% decline of 2021, international arrivals in January 2022 remained 67% below pre-pandemic levels.

Europe and Americas perform strongest

All regions enjoyed a significant rebound in January 2022, though from low levels recorded at the start of 2021. Europe (+199%) and the Americas (+97%) continued to post the strongest results, with international arrivals still around half pre-pandemic levels (-53% and -52%, respectively).

The Middle East (+89%) and Africa (+51%) also saw growth in January 2022 over 2021, but these regions saw a drop of 63% and 69% respectively compared to 2019. While Asia and the Pacific recorded a 44% year-on-year increase, several destinations remained closed to non-essential travel resulting in the largest decrease in international arrivals over 2019 (-93%).

Prospects for recovery

After the unprecedented drop of 2020 and 2021, international tourism is expected to continue its gradual recovery in 2022. As of 24 March, 12 destinations had no COVID-19 related restrictions in place and an increasing number of destinations were easing or lifting travel restrictions, which contributes to unleashing pent-up demand.

For further details… https://bit.ly/3La7MlK

Source: https://www.unwto.org

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17 MW’s inducted to the Institute of Masters of Wine

This week 17 new Masters of Wine were inducted to the Institute of Masters of Wine at an awards ceremony in London.

Six MWs from the 2020 vintage inaugurated were, Beans Boughton MW (UAE), Jacqueline Cole Blisson MW (Canada), Heidi Iren Hansen MW (Norway), Annette Lacey MW (Australia), Geoffrey Moss MW (Canada) and Ross Wise MW (Canada).

Elevent MWs from the 2021 vintage were Claire Blackler MW (UK), James Doidge MW (UK), Gabriele Gorelli MW (Italy), Susan Lin MW (US), Moritz Nikolaus Lüeke MW (Germany), Álvaro Ribalta MW (Spain), Tze Sam MW (UK), Melissa Saunders MW (US), Kryss Speegle MW (US), Clare Tooley MW (US) and Siobhan Turner MW (UK). Michael Henley MW and Sophie Parker-Thomson MW, both based in New Zealand, were unable to attend.

Individual Awards:

Tze Sam MW received the Villa Maria Award for outstanding knowledge and understanding of viticulture.

Álvaro Ribalta MW received the Madame Bollinger Medal for outstanding tasting ability.

Sophie Parker-Thomson MW received The Quinta do Noval award for the best research paper “What is the relationship between the use of sulphur dioxide and biogenic amine levels in wine?”

Kryss Speegle MW received four awards: the IMW chair’s award for top performance in the business of wine paper; the Taransaud Tonnellerie award for excellent knowledge in the production and handling of wine; the Robert Mondavi Winery award for the best performance across all the theory papers; and the Austrian Wine outstanding achievement award for overall performance in all areas of the MW exam.

@mastersofwine_official

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