EU Wine Consumption in 2023: A Marginal Decline Amid Industry Challenges

In 2023, EU member states represented 48% of global wine consumption – drinking 107 million hectolitres. This figure reflected a ‘marginal’ decrease of 1.8% compared to 2022. However, the number was more than 5% below its ten-year average as multiple headwinds buffeted the industry.

Source: oiv

Bourbon Women Reveal Finalists for the 2024 WOW Awards

Bourbon Women has just announced the finalists for their inaugural WOW (Women of Whiskey) Awards. The official ceremony will take place Friday, August 16, 2024, during the Bourbon Women SIPosium.

The WOW Awards recognize women who have shown leadership and have created opportunities for community and connection within the whiskey world. Bourbon Women, the first female whiskey consumer group in the U.S., will present these awards as part of their ongoing mission to honor the achievements of women in spirits.

Listed below are the finalists:

Brand Ambassador of the Year:
• Avalon Oona Hass, Catoctin Creek Distilling
• Creola Dickerson, New Riff Distilling

Spirits Diversity Program of the Year:
• Camp Runamok
• STEPUP

Bartender of the Year:
• Amie Ward, Camp Runamok
• Megan Ford, Jeptha Creed Distillery

Spirits Writer of the Year:
• Maggie Kimberl, American Whiskey Magazine
• Shelley Sackier, Reservoir Distillery

Master Blender of the Year:
• Ashley Barnes, The Blending House and The Spirits Group
• Nancy Fraley, Nosing Services

Spirits Influencer/Podcaster of the Year:
• Kerry Moynahan, Barrel Room Chronicles
• Stephanie Burt, The Southern Fork

Master Distiller/Production Manager of the Year:
• Joyce Nethery, Jeptha Creed Distillery
• Marlene K. Holmes, Milam & Greene Whiskey

Mike Keyes Ally of the Year:
• Deborah Brenner, Women of the Vine and Spirits
• Dr. Janice Fernheimer, University of Kentucky

Woman-Owned Brand of the Year:
• Jeptha Creed
• Whiskey Sisters Supply

Legacy Achievement Award:
• Erica Fields, Fields Kentucky Spirit
• Margie A. S. Lehrman, American Craft Spirits Association

Peggy Noe Stevens Trailblazer Award:
• Ms. Elmer Lucille Allen

Finalists were nominated by their companies, peers, and communities. Heather Wibbels, managing director of Bourbon Women, stated, “The WOW Awards honor influential women who are redefining the whiskey industry through their innovation, leadership, and perseverance. These finalists exemplify the spirit of excellence and serve as powerful role models, motivating women everywhere to pursue and succeed in the world of whiskey.”

For further details: https://bourbonwomen.org/

Source:Bourbon Women

Chile Implements Regulatory Health Standards for Beverage Packaging

Chile’s Ministry of Health has recently enacted new regulations mandating that beverage manufacturers include warning labels about the risks of alcohol on products intended for the domestic market. This legislation became effective on July 7th of this year.

The new regulations specify that any beverage with an ABV above 0.5% that is intended for sale in Chile must feature a label that carries the following warnings concerning the consumption of alcohol:

• Do not drink when driving
• Risk to your baby
• Do not drink if under the age of 18

These warnings, complete with accompanying icons, must be featured either on the back or front label of a product. The minimum size for the warnings is 6.2cm by 3.5cm. For bottles that come in decorative boxes, the warnings cannot be featured on parts of the packaging that will be thrown away.

In addition to these regulations, alcoholic beverage packaging must now prominently display the caloric content, expressed in energy (kcal) per 100ml of liquid. This information must be clearly visible under the header “valor energético” or “energy value.”

Source: Wines of Chile, and Drinks Business

Sweden Seeks to be Winemaking’s Next Frontier

Far north of iconic wine regions like Bordeaux and Tuscany, Sweden is seeing a burgeoning industry of vineyards and a first generation of winemakers trying to carve out a niche.

“There are millions of techniques, and I don’t have a grandfather or grandmother to ask. So we need to figure it out ourselves,” Lena Magnergard states as she walked through the short rows of grapevines at the Selaon vineyard an hour west of Stockholm.

The former communications professional started the vineyard, the most northern Swedish site to have produced its own wine according to Magnergard, together with her farmer husband Erik Bjorkman in 2019 on the family farm. They produced their first wine in 2021 but Magnegard, a trained sommelier, is quick to admit that as keepers of some 1,000 vines they are still learning.

“Of course you can read up in books, but that is nothing like generational knowledge,” she said, adding that they mostly look to France and its centuries of winemaking tradition as the gold standard.

According to Magnergard, the emergence of wineries this far north is largely thanks to the development of new breeds of grapes in the 1960s and 70s, such as Solaris — which was developed to be resistant to disease and is the main grape grown at Selaon.

Resistance to Cold

“What they then discovered about these grapes, by pure chance, was two things — they need less time between blooming and harvesting and they can handle cold very well,” Magnergard said.

That combination was perfect for the Nordic region, where summers are both shorter and colder.

In the south of Sweden, on the Bjare peninsula, Solaris also dominates the 11-hectare Thora Vineyard; started in 2015 by a Swedish-American couple.

But it also features more well-known grapes such as Pinot noir — which is less expected so far north due to it requiring more heat.

For French-born winemaker Romain Chichery, who started working on the vineyard together with colleague Emma Berto three years ago, Sweden is “a new playground”.

The 27-year-old wine specialist admitted to AFP that they “didn’t expect so many varieties to take.

“Once we had analysed the climatic data, we realised that there was potential for many varieties and not just hybrid varieties, which are interesting but not the only solution” for Swedish soils, he added.

As a warmer climate is disrupting harvests in traditional wine-growing areas, professional wine growers have begun to look further north.

However, the Scandinavian country is not exempt from the variations of the climate.

“We have extremes, just like everywhere else in Europe,” Chichery noted.

At the same time, exploring a new frontier of wine also frees winemakers from old established rules.

“We’re free to do what we want. If I want to make a red with a little residual sugar, so a slightly sweet red, I can do that,” he said.

In Sweden, the industry has picked up speed in recent years and the country is now home to some 50 commercial vineyards of varying sizes.

According to industry group Svenskt Vin, 200 hectares are now being cultivated, which while twice as many as five years ago is little compared to the 800,000 hectares devoted to viticulture in France.

For Murat “Murre” Sofrakis, the figure is still unimpressive, and the 56-year-old foresees much greater things in the future.

Sofrakis runs a small vineyard in the far south of Sweden but is a champion of Swedish winemaking.

Equal Terms

“There are two kinds of people. One is the entrepreneur that sees opportunity here… and for the other people, it’s like a lifestyle” he states.

For him, the aim is to invigorate the industry, and he believes a recent liberalisation of the Swedish strict alcohol monopoly should help.

In June, Sweden’s government announced it wanted to allow breweries, distilleries and winemakers to sell alcoholic beverages directly to customers visiting their operations.

Apart from bars and restaurants, Swedes can only buy beverages with an alcohol content above 3.5 percent at state-run outlets called Systembolaget, and some authorised retailers in rural areas.

The proposal to allow winemakers to sell three litres of wine to visitors is currently being reviewed but the government said it hopes to see it implemented in the first half of 2025.

“It’s the first time we’ve been able to compete on equal terms with the rest of the wine world, and that’s very important,” Sofrakis said.

He started in 2001, just two years after the European Union gave permission for vines to be grown commercially in Sweden. “If we’d had this 20 years ago, Swedish winegrowing would be much bigger,” he said.

Source: Camille BAS-WOHLERT

Wine Industry Data: 2023 Europe Wine Consumption

In 2023, EU member states accounted for 48% of global wine consumption, totalling 107 million hectolitres. This volume marked a slight decline of 1.8% compared to 2022. Nevertheless, this consumption level was over 5% below the decade-long average, as the industry faced several challenges.

Source: OIV