TO ALL TECH-SAVVY CHAMPAGNE LOVERS OCTOBER 28 IS GLOBAL #ChampagneDay

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On Friday October 28th, 2011 between 1:00 AM to 12:00 PM (PT) Champagne lovers around the world will join the online conversation to celebrate the uniqueness of true Champagne from the Champagne region of France. This global event is set to run 24 hours to give everyone time to have a glass of Champagne when it makes sense in their time zone.

Champagne Day (International) Co-hosts are: Christian Oggenfuss, DWS, Andrea Immer, MS, Jayne Powell, Liz Palmer, Mélanie and Benoît Tarlant, and Becky Sue Epstein

To participate in this “virtual celebration’: share on Facebook, Twitter, YouTube, Foursquare, LinkedIn or any other social site using the #ChampagneDay hashtag all day October 28. You’ll be able to search what other Champagne lovers are sharing by using the #ChampagneDay hashtag.

Here is how you can join the #ChampagneDay conversations:

• Register at http://champagneday.eventbrite.com – This keeps you in the loop of all the
latest happenings

• Choose your Champagnes for #ChampagneDay

• Whether you’re joining in on the Global celebration at home, at a restaurant, or decide
to visit one of the local co-hosted events, you can post your impressions, photos,
tasting notes, experiences, videos, and any other Champagne-related stories online for
others to see – just remember to tag them with the #ChampagneDay hashtag

• Track what other people are sharing by using Hootsuite, Tweetdeck, Kurrently, and Twitter Search

#ChampagneDay C O N T E S T

As part of this celebration, The Champagne Bureau is hosting a contest to recognize authentic Champagne. One Grand Prize winner will be selected randomly and receive an iPad 2. Four runners-up will receive exclusive Champagne tasting kits.

To participate, send a picture of an authentic Champagne label to champagne@clsdc.com or post the picture to your Facebook profile, tag yourself, and The Champagne Bureau in the picture.

Contest entrants may submit multiple entries to increase their chances of winning. All entries must be unique, as duplicate entries will not be considered. For more information visit: Contest entrants may submit multiple entries to increase their chances of winning. All entries must be unique, as duplicate entries will not be considered. For more information, visit http://bit.ly/pEuH8d.

Last year’s Global #Champagne Day was an overwhelming success and this year’s is promising be even better!

Liz Palmer
@champagnehouses