Moët & Chandon has joined a stellar list of sponsors for the Great Gatsby production — The Baz Luhrmann movie is based on the classic novel by F.Scott Fitzgerald and is due to hit theatres May 10th.
Great Gatsby is set during a time when importing wine from Europe to Canada was done illegally. Coincidentally, Moët & Chandon is putting their 1921 vintage on sale — perfecting marketing on both ends. Leonardo DiCaprio is part of the collaboration and promises to be in Cannes. We are not sure what they have in mind – a “Gatsby” inspired cocktail is almost definitely part of the plan!