Italian Wine Travel Pioneer and Writer Filippo Magnani Celebrates 25th Anniversary of Fufluns Wine Travel Concierge in Italy

Celebrating a quarter-century of excellence, Fufluns Wine Travel Concierge, led by Filippo Magnani, commemorates its 25th anniversary, marking a significant milestone in delivering unparalleled wine travel experiences throughout Italy. As a renowned wine travel expert and wine writer, Magnani has spent decades exploring and documenting Italy’s rich wine heritage, showcasing its diverse destinations and the personalities behind its celebrated wines. This occasion reflects not only the success of Fufluns Wine Tours but also Magnani’s contributions to the global appreciation of Italian wine culture through his writings and curated experiences.

Castello di Monsanto, Barberino Val d’Elsa , Chianti, Toscana, Italia

Inspired by the flourishing wine tourism industry in Napa Valley during the 1990s, Magnani recognized Italy’s untapped potential and sought to elevate the wine touring experience in his native country. In July 1999, he founded Fufluns Wine Travel Concierge, pioneering the path as the first Italian wine travel planner dedicated exclusively to Italy’s rich wine heritage. Named after the Etruscan God of Wine, Fufluns, under Magnani’s stewardship, has built a reputation for its immersive itineraries that seamlessly blend ultra luxury experiences with Italy’s undiscovered gems. Fufluns unwavering commitment to authenticity, quality, and personalization has cemented its status as a leader in the industry, creating the opportunity for people from around the world to engage with the wine regions and people of Italy.

“Reflecting on 25 years of Fufluns Wine Tours, I am filled with gratitude for this quest we’ve undertaken,” says Filippo Magnani, Founder and Supervisor, who oversees a team of ten wine expert guides – all holding WSET or Master Sommelier certifications. “We craft a diverse range of thoughtfully designed wine travel experiences led by a team of knowledgeable wine experts, ensuring an authentic and enriching experience for each guest, from avid wine enthusiasts and collectors to wine schools, wine clubs, and industry professionals such as sommeliers and importers.”

Magnani’s extensive experience in the wine trade, including holding the Wine & Spirit Education Trust Diploma (DipWSET), as a wine writer, and wine travel advisor, has enriched Fufluns’ offerings with depth and sophistication. His and his team’s commitment to excellence and their ability to weave together the cultural, historical, and sensory aspects of Italian wine make Fufluns Wine Tours not just a journey, but a celebration of Italy’s enduring wine legacy.

To celebrate the company’s 25th Anniversary, Magnani and his team are thrilled to debut an enhanced Fufluns website, featuring a range of new personalized, comprehensive, and deluxe wine itineraries throughout Italy. Visit www.fufluns.com to learn more. Filippo is also pleased to showcase a refreshed version of his personal website, www.filippomagani.it, focused on his writings and collaborations, consulting experiences, and career achievements.

In addition, Magnani is proud to announce the launch of a quarterly newsletter, along with a new logo ”A Journey Through Italian Wines”. Featuring captivating insights into Italy’s wine destinations, exclusive interviews with key personalities in the wine and hospitality industry, detailed wine tasting notes, and selected excerpts from Magnani’s personal blog, Tales Behind The Wines, this newsletter aims to further enrich the understanding and appreciation of Italian wine culture among enthusiasts and professionals worldwide.

Furthermore, throughout 2024, Magnani will personally lead tours for various wine club groups and private wine collectors across Italy. These tours, featuring long-standing partners and loyal clients, are a special celebration of Fufluns’ 25th anniversary, allowing Magnani to share the beauty and richness of Italy’s wine regions and producers with those who have supported his journey. As Fufluns continues to innovate in the wine travel space, Magnani’s goal is to strengthen his expert team, further enhancing Fufluns’ ability to offer unique and memorable wine experiences while maintaining the personal touch that has distinguished them in the industry.

Magnani will also be participating in a charity auction as part of The Golden Vines Awards this October in Madrid. For this event, he has created a special auction item: “VIP Experience — Discovering the Iconic Bolgheri”, in which he will personally accompany six passionate donors on a visit to the historic estates of this famed Tuscan region. All proceeds will be donated entirely to the Gérard Basset Foundation.

Source: Fufluns Wine Tours

Duero Wine Fest 3rd Edition – Part 2

Juan García-Gallardo, Vice President of Junta de Castilla y León opened the Duero Wine Fest 3rd Edition this week in the beautiful Spanish Renaissance city of Salamanca.

He stated that wine is “one of the oils” of the economy of Castilla y León and the its importance.

“It is a fundamental part of the economy of Castilla y León, one of the oil and major sources of wealth, García-Gallardo states, highlighting that the turnover is almost one billion euros, provides 33,000 jobs, and contributes almost 4% of the Gross Domestic Product of Castilla y León.”

García-Gallardo also values the progress taken by the wineries from this region, highlighting that the Ribera del Duero denomination has overtaken Rioja. He further states: “We are going to continue supporting the 16 designations of origin so that they continue to grow in market share, so that they continue to have more facilities and so that they continue to conquer different markets.”

The Duero Wine Fest closed on Tuesday with over 400 attendees. Some key topics for the closing day included: the decline in wine consumption; the importance of the promotion of wine tourism, and the use of technology to reach consumers.

Wine tourism – Global Trends was the main topic of a presentation given by Gergely Szolnok, Professor of Market Research at Geisenheim University. He presented his studies which showed that 80 percent of tourists are not interested in visiting a winery, so wineries must “change their strategies and focus on that type of visitor, seeking to attract them.”

Some of the modifications he recommended include combining gastronomy with wine tourism, taking sustainability into account and adding more innovative aspects such as digital tours or facilitating access for caravan tourism, which is the new big thing!

He also highlighted the importance of the wineries themselves being well-managed, not only in their administrative, production, marketing or vineyard management, but also in terms of the clients and visitors they receive.

The importance of wine tourism was also discussed by Ignacio Gurría, who stated that wine tourism is “the spearhead of wine sales.” In his opinion, wine tourism can be an opportunity to improve consumption.

In his lecture, Impact of New Technologies on the Promotion and Marketing of Douro Wines, Ignacio Gurría, Executive Director of the working group of the Digitalisation and Wine Hub of the FEV (Digitalisation and Wine Markets),
shared his position on digitalization and wine markets and encouraged wineries to implement a digitalization strategy in their marketing program: “In technology you are never late, you arrive good or bad, that is the reality; it is not a question of time, but to do it well” he states.

For digitalization, he further urged wineries to have websites, to have their digital presence controlled, and he insisted on having good data: “Good data is valuable to the winery, which should be the objective.

The congress was promoted by the Department of Agriculture, Livestock and Rural Development of the Government of Castilla y León through the Agrarian Technological Institute, which has the objective is to position the Duero as one of the most important wine rivers in the world.

The main objective of the International “Duero Wine” Congress is to value the hydrographic basin of the Duero River as a unique territory, sustaining quality wines with different personalities, disparate flavors, to which are added the wines of Bierzo, endowed with its characteristic Atlantic nature, and the singularities of Sierra de Salamanca and Cebreros.

The Duero Wine Fest 2024 presentations can be seen on the congress’s YouTube channel:
https://www.youtube.com/@duerowinefest2024/videos

Anteprima della Vernaccia di San Gimignano, discovering a truly unique wine in Tuscany “The White Queen in a Land of Red Kings” – Filippo Magnani

A few weeks ago, experts, wine enthusiasts and the press gathered in the charming town of San Gimignano on February 16th to taste not only the new vintages of Vernaccia di San Gimignano, but also the reserve wines not yet released on the market. 41 wineries and 96 wines were presented to the Italian and international press at the De Grada Museum of Modern and Contemporary Art, in the historical centre of San Gimignano.

The following two weekends the wines were also presented to 200 wine trade and wine enthusiasts at the Rocca di Montestaffoli, home of the Vernaccia Wine Experience. Here we had the extraordinary opportunity to meet the “unique, noble and rebellious” White Queen Vernaccia di San Gimignano! This is the only DOCG white wine to be produced in Tuscany where illustrious reds such as Brunello, Vino Nobile di Montepulciano and Chianti Classico usually take centre stage. United by a great passion for this grape and territory, the Consortium celebrated its 50th anniversary last year. It continues to support those who are the custodians and greatest interpreters of an age-old white wine tradition.

During this year’s event, Master of Wine Gabriele Gorelli conducted a Masterclass called “Timeless Vernaccia” with a vertical tasting of vintages going back as far as 1997, which was a wonderful chance to experience the results achieved with this grape over time and appreciate the longevity of the wines. The President of the Consortium described the latest vintage as a record year due to the continuing drought and high temperatures: “These did not, however, prevent Vernaccia di San Gimignano from reacting masterfully, once again, to the year’s climatic challenges, proving that this ancient, native grape variety has evolved in perfect harmony with its terroir.”

The Ancient Hills

As the cradle of white wine production in Tuscany, San Gimigano’s territory is situated completely on hills with variable exposures and altitudes of between 200 and 400m above sea level. Its ancient soils have high concentrations of fossils, shells, calcareous sediments, and clay. This composition is ideal for producing vigorous and mineral-driven white wines, and the unique combinations of all these factors, even in such a small area, make the wines produced in this denomination extremely fascinating and complex. Vernaccia is an ancient grape that, although grown throughout Italy, thrives particularly well here in San Gimignano which has become its spiritual home.  Vernaccia di San Gimignano was the first Italian wine to be granted DOC status in 1966. It was elevated to DOCG status in 1993, confirming its role as the leading white wine in Tuscany.

San Gigmignano, An Alluring Wine Destination

Almost half of San Gimignano is dedicated to farm production (vineyards, olive groves, fruit orchards and grains). It is a place where man and nature have lived together for centuries in a mutual relationship of respect. Tucked away in the Tuscan countryside, San Gimignano warmly welcomes wine enthusiasts from all over the world. It is located almost halfway between Florence and Siena (about 60 and 45 km) and is easily reachable by car or by bus. Historically the town was a place loved by important nobles and political figures of the past who left a trace of their passage, enriching this unique place with culture and art. It is known as the “Town of Towers” because in the first centuries after 1000 AD it was embellished with seventy towers and numerous palaces, built by the many wealthy families to display their wealth and power. Today 14 towers remain to create an unmistakable silhouette overlooking the surrounding Tuscan hills.

The Magical flavors of the Dolomites – Fine Dining by Michele Shah [Part l]

Alta Badia lies in the heart of the mountainous chain of the Dolomites, which the famous architect Le Corbusier declared to be “the most beautiful work of architecture in the world.” The Fanes-Senes-Braies Natural Park and the Puez-Odle Natural Park, both of which are situated in Alta Badia, are part of the Dolomites and easily reachable from Venice or Milan

A UNESCO World Heritage site since 2009, the Dolomites is comprised of a mountain range of 18 peaks that rises above 3,000 meters, featuring breathtaking vertical walls, sheer cliffs and a high density of narrow, deep and long valleys.

The Dolomites is famous for skiing, but not only!  Its picturesque towns and villages such as San Cassiano, Corvara and Colfosco situated close to its mountain peaks, or cradled in its many valleys traversing Alta Badia, Val Gardena, Arabba and Val di Fassa make the Dolomites an ideal place to plan a holiday winter, spring or summer.

What really makes this area special, in addition to breathtaking scenery, is its excellence in hospitality and fine dining – indulging and satisfying the senses at high altitude is what they do best in Alta Badia.  The Dolomites offer an amazing experience be it in winter for winter sports or summer for the sunny breezy days and cool evenings which allows one to trek, mountain climb, bike or walk in the Dolomites or just visit the small villages and enjoy the wonderful light, intense green landscape, bight skies, and sunshine.

The cooking of Alto Adige derives from distinct heritages, one Italo-Venetian, the other Austro-Tyrolean, but the intermingling of peoples drawing on shared resources along the Adige Valley has taken the sharp edges off the contrasts. Something akin to a regional style of cooking has emerged combining the best of Alpine and Mediterranean cuisine and this is what emerges from the top dining locations in the charming resorts of Alta Badia where you can find the highest peaks.

Nestled at the foot of the mountains is the charming village of San Cassiano which houses one of Italy’s top *** Michelin-starred restaurants’, St Hubertus*** awarded with a green star in the Michelin Guide.  St Hubertus is part of the Rosa Alpina – An Aman Partner Hotel in San Cassiano.  One of the historic hotels of the area which has years of experience in making one’s stay one of the most eclectic experiences.

Chef Norbert Niederkofler is the creative spirit of St Hubertus, which offers a fine dining experience of pairing signature dishes of Chef Niederkofler to top fine wines from around the globe as well as hidden local gems, a wine list that counts some 2.600 labels and a well-stocked cellar with 20,000 bottles selected by wine director Lukas Gerges.  The wines of the area from Trentino and Alto Adige offer some wonderful unique grape varieties, with whites characterized by stony, mineral freshness and bold and fruity red brambly wines.  There is also a terrific sparkling range to discover as well.

The Pizzinini family has run the Rosa Alpina Hotel for three generations. Hugo, the current owner, can be found at any moment helping to pack a breakfast hamper for a romantic trek or discussing where to find the finest ski slopes for powder snow and five minutes later, looking for one of Rosa Alpina’s best Champagnes to chill for a favored guest’s lunchtime arrival.  Their big news is that they are about to undergo a total face-lift, a complete restyling of the hotel to offer real Luxury accommodation with large 45sq meter and 75sq meter rooms as well as suits and full apartments.  No doubt this will be a move away from a traditional style to a re-vamped luxury style maintaining the same thumbprint of exquisite taste, comfort and charm which is what they are known for. The official opening will be in December 2024.

Talking of exciting cutting-edge dining experiences, the Cocun Cellar Restaurant run by Jan Clemens Wiser and his all under-30 staff is noteworthy.  The dining experience is located in the (large meandering) wine cellar of Ciasa Salares Hotel, which stands just outside San Cassiano.  Jan Clemens has personally selected 2,000 labels/19,000 bottles from some of the funkiest, biodynamic, and natural producers of Europe, many labels of course come from local producers in the area, as does the fresh seasonal produce that can be found in the equally creative menu.  Surrounded and sitting between rows of bottles you dine on massive wooden tables tastefully set out in separated areas sectioned off by shelves of wines.  This sets the atmosphere and pace, inviting you to explore further this fantastic selection and world of wines, many of which are offered by the glass.

Before leaving the dining, a must is to drive a few kilometers down the valley to Corvara, to visit Hotel La Perla’s hidden jewel, which lies underground in its cellar, a real mausoleum dedicated to Tuscany’s Tenuta’ San Guido’s eclectic wine, Sassicaia.  A visit to the cellar is a truly unique experience and takes one to the temple of Sassicaia comprising some 2,000 bottles of its different vintages, in fact, an entire room dedicated to every single vintage from start to date of Sassicaia, one of Italy’s benchmark wines of excellence.

La Stüa de Michil’s fine dining historic restaurant at la Perla’s exclusive hotel in Corvara is another experience that is not to be missed.  Chef Simone Cantafio’s has recently been awarded his first well-deserved Michelin star for his exquisitely prepared dishes.  The atmosphere in this authentic old ‘stube’ made up of many small dining rooms is really something special and symbolic also of the local Ladino culture.

With so much fine dining it’s a good thing that the Dolomites and the area of Alta Badia offers so many paths for hiking, walking, and bike trails, just so that one can justify all the good meals and wines.  The good news is that if you are hiking or biking, there are plenty of great restaurants at altitude where you can stop for a simple meal and refreshments to a full gourmet meal.  Just to mention a few, Club Moritzino restaurant and bar at 2,000 metres, open in summer and winter offering some of the best and freshest fish which is flown in daily from Chioggia near Venice.  Its tantalizing menu of fine fish dishes includes fresh lobster, prawns and oysters, as well as pan-fried bream, seabass, John Dory, Turbot and much more exquisite fish.

Another favorite is Rifugio Ütia de Bioch Hut in the midst of the slopes, also at around 2,000m which not only offers excellent views but also fine authentic Ladino dishes with a modern twist, accompanied by a wide selection from some of Alto Adige’s top wines.   There are many more great places but I’ll let you discover these as there is always something new to discover in the Dolomites.

Alta Badia has some of the world’s top ski instructors and experienced mountain guides eager to guide you around the beautiful scenic slops. In winter one can ski, or join snow walking excursions, in summer there is real mountain climbing at altitudes and gradients as well as gentle walks in the pine forests.  The Dolomites is famous for the ski excursion of the four passes, which takes one into the Val Gardena and over some spectacular mountain scenery.  Its extensive area of slopes which are all inter-connected allows for some of the best skiing in the world.

The Dolomites is famous for Sellaronda ski excursion of the four passes, which you can reach from San Cassiano, Corvara and Colfosco traversing four Ladino valleys Alta Badia, Val Gardena, Arabba and Val di Fassa, over some spectacular mountain scenery.  Alta Badia’s extensive area of slopes which are all inter-connected with the Super Ski Dolomiti pass includes 450 lifts and 1200 slopes, which makes it easy to ski over to Cortina or Corvara or to the Marmolada glacier, one of the highest peaks, which reaches some 3350 metres.  Views from here as from many other heights are amazing and this is what makes the Dolomites stand out above so many other ski destinations.  The higher you go the longer the slopes, so don’t miss the Marmolada glacier and the 12km descent to Malga Chapela.

Ski Dolomites https://www.skidolomites.it/ offers single and class lessons and has also been awarded the GOLD seal certification for ski school for children.

The Gourmet Ski-safari takes place on the slopes and allows you to share a culinary experience with star chefs of Alta Badia presenting their favorite dishes paired with some of the best South Tyrol wines (Alto Adige Trentino appellations) wines.  This event celebrates the official start of the culinary winter season on the slopes and is where you can meet Michelin-starred chefs creating unique dishes, prepared with seasonal, top-quality products – a hallmark of the region. It’s called a ski-safari because you ski from one mountain hut to another, trying each chef’s creations.

It’s quite unique and great fun to join the Wine Ski-safari which offers a similar expedition on skis across the valleys skiing for mountain hut/restaurant to hut enjoying the region’s multitude of wines. It’s a unique experience to taste some of Alto Adige’s best white, red and sparkling wines at an altitude of 2,000 meters.

For more information on the dolomites where to stay where to eat you can explore this very useful website: https://www.skidolomites.it/en/ski-school-lessons-alta-badia.htm

For ski school and ski lessons and excursions contact: https://www.altabadia.org/en/winter-holidays/italian-alps/ski-resort-alta-badia.html

lavilla@skidolomites.it  Tel +39 0471844018

sancassiano@skidolomites.it  Tel +39 0471840011

armentarola@skidolomites.it Tel +39 0471840001

 

Restaurant St Hubertus (3-star Michelin)
Rosa Alpina – An Aman Partner Hotel
San Cassiano in Badia – (Bolzano)

www.rosalpina.it
www.st-hubertus.it

Wellness Residence Ciasa Antersies
(excellent self-catering apartments in San Cassiano with great views)
Via Soplá, 12
I-39030 San Cassiano in Badia (BZ)

info@ciasaantersies.it
www.ciasaantersies.it


Cocun Cellar Restaurant
Hotel Ciasa Solares
San Cassiano in Badia – (Bolzano)

https://www.ciasasalares.it/en/restaurants/cocun-cellar-restaurant


La Stüa de Michil
Strada Col Alt, 105,
Corvara in Badia – (Bolzano)

https://www.laperlacorvara.it/it/la-stua-de-michil/
www.hotel-laperla.it

Club Moritzino – Café Restaurant Terasse
Piz La Ila

www.moritzino.it

Rifugio Ütia de Bioch Hut
Top of chairlift „Biok“

www.bioch.it

30 minutes from Piz Sorega
50 Minutes from Piz La Ila, or Col Alt, or chairlift Pralongiá I


Snow walking excursions in the Dolomites

SCUOLA SCI DA FONDO ALTA BADIA San Cassiano  www.scuolafondo.it

Ski & Snowboard in the Dolomites – E-Mail: info@skidolomites.it – Web: www.skidolomites.it

Alta Badia –website offers excellent info in the area: www.altabadia.org/en/alta-badia-italian-alps-dolomites.html

Part ll to follow… Wine in Trentino Alto Adige, a taste of the Dolomites
– by Michele Shah

 

Old World Wines Gaining Share Across US On-Premise

CGA by NIQ’s latest On-Premise Measurement Research explores the share of total wine, with a focus on domestic white and red wine categories across the US, to highlight the opportunities for suppliers as old-world wines continue to gain share.

Using insights from the latest 52-week period of CGA’s OPM data to 12/31/2022, it is apparent that domestic wines account for the largest share of total wine across the US On-Premise (66.4%), but opportunities emerging for suppliers and operators to capture changing consumer preferences as they explore and consume old-world origin varietals.

At a total US level, domestic wines still hold the largest share of the market, however, old-world wines have continued to gain share. While domestic share has largely been maintained (-0.8pp), recent share changes demonstrate that US consumers are increasingly opting for old-world wines, specifically of regions including Italy (+0.5pp), New Zealand (+0.3pp) and France (+0.2pp).

Within red, domestic wine continues to hold a significant proportion (72.8%) of the share of red wine, up 0.8pp vs YA – continuing to increase its importance in comparison to all other major origins. Within the category, international origin wines tracked are losing share, including Italy (-0.1pp), Argentina (-0.4pp) and Spain (-0.1pp).

Whereas, white domestic wine has lost share (-1.6pp) and holds 61% of total share of white wine. Consumers are increasing looking to old world regions for white varietals in the US On-Premise. Most notably, from Italy (+0.9pp) has seen the largest increase in share gain, followed by New Zealand (+0.5pp) and France (+0.3pp).

Andrew Hummel, Client Solutions Director for North America, states: “Category and varietal insights are so important to help shape effective strategies for the On-Premise. Consumer preferences are changing, and being armed with the knowledge and insight to adapt offerings will enable success in 2023. While domestic wines still hold the largest share of the market across the US, increasing competition and innovation is gaining traction with consumers. OPM data tracking over time gives a comprehensive view of how the channel is evolving and helps identify opportunities for growth.”

Here is the research link: https://cgastrategy.com/unlock-the-potential-of-opm/