WINE IS THE MOST POPULAR CHRISTMAS GIFT, BUT ONE-THIRD WILL REGIFT

Wine remains the most popular alcoholic beverage to take to a Christmas/holiday party, with 59% citing it as their 1st choice, but 1/3rd that receive a bottle admit to “regifting” it to another, a survey by BIVB has found.

The average person receives four bottles of wine throughout the Christmas or holiday period and gives away an average of three bottles, yet more than three in ten of us (31%) often ‘re-gift’ a bottle wine that we receive.

But over a quarter (26%) admit to not knowing a lot about wine when purchasing wines, with price the deciding factor in most instances, with just over a fifth (21%) saying they buy whatever’s on special offer.

26% of respondents said it was the price that they looked at first, followed by style or grape variety (17%) and country or region (11%).

However, we are more likely to trade up at this time of year. According to a WSTA market report, outside of Christmas.

There is definitely something for every budget and occasion – I suggest you have a price range in mind before you go wine shopping – do your research.

Bordeaux Wines commissioned the research, which was carried out online by Opinion Matters in November and resulted in responses from 2,046 people aged over 18 in the UK.

Sources: Drinks Business and BIVB, WSAT

Champagne Review: Laurent-Perrier Cuvée Rosé Constellation

Laurent-Perrier has crafted one of the most visually imaginative metal jackets for the holiday season. Recently launched, this limited edition is a reflection of the attention to detail that goes into producing this cuvée rosé.

The Constellation offers an alluring raspberry color, powerful and quite intense with red fruit notes; very fresh and structured; robust with a lovely savory dimension; fine bubbles. Impressive!

Undeniably, this cuvée rosé will appeal to Champagne enthusiasts, with a sublime touch to serving this holiday season.

93/100 Points

Ibravin joins Wine in Moderation

Ibravin joins Wine in Moderation and reinforces South America’s strong commitment to social responsibility with an increasing presence on the continent.

Brazil is the fifth country from South America to join Wine in Moderation making Ibravin the Wine in Moderation programme contact point in the country, responsible for launching and implementing the programme, coordinating the activities at national level and accounting their actions.

Fully committed to encouraging the responsible consumption of wine, Ibravin will be looking to engage and enable the national wine business as from 2019, integrating the Wine in Moderation message and visuals in their communication material, media campaigns and other references.

The membership of Ibravin was formally signed in the occasion of the OIV, 41st World Congress of Vine and Wine, in Punta del Este, Uruguay.

Carlos Raimundo Paviani, Director of Institutional Relations at Ibravin, said “being part of this programme will allow Brazil to join the discussions on the sustainable consumption of wine, to access new information and, therefore, to draw strategies to encourage the moderate and responsible consumption of wine based on data, other successful examples, while being aligned to current trends”.

Vice-President of the WiM Association, Ursula Fradera, said “By welcoming Ibravin in Wine in Moderation, we are very happy to take an additional step in spreading the responsible message through South America. We are delighted to see Ibravin’s ambitious Wine in Moderation Action Plan and we look very much forward to working together to inform, enlighten and educate national professionals and consumers and develop a sustainable culture of wine in Brazil!”

The adhesion event saw the participation of local press and officials of the OIV, Brazil and Uruguay.

Jean Marie Aurand, General Secretary of OIV, welcomed the adhesion of Brazil in Wine in Moderation and said “The OIV is happy to have Wine in Moderation as Observer since 2015. It is very important that the sector takes action to encourage responsible wine consumption and promote the idea of moderation not only at the level of government, or the OIV, but in the society, both in wine consuming and wine producing countries.”

Brazilian President of OIV, Regina Vanderlinde, warmly welcomed Ibravin’s adhesion and said “I am very happy, and I congratulate Ibravin. If we want to develop the wine business, we need to develop a culture of moderate consumption. The wine is very different from other alcoholic beverages, and this is an important step in the knowledge and culture we want transmit to the consumers.”

Helder Borges, from the Brazil Authorities (Coordinador General de Vinos y Bebidas del M.A.P.A. -Br.), expressed his satisfaction for the work to promote moderate consumption and said, “Brazil is increasing more and more its international presence and this event is an excellent example.”

Stylianos Filopoulos Director of the WiM Association thanked Jose Lez INAVI President, Uruguay, for hosting this event and closed by saying “This event today is an excellent example of what Wine in Moderation is all about, bringing all the countries and wine business together to promote a sustainable culture of wine.”

This new membership reaffirms the existing strong ties between Wine in Moderation and South America where no less than four countries are already implementing the programme. Bodegas de Argentina, Vinos de Chile and more recently Instituto Nacional de Vitivinicultura de Uruguay and ASOVINOS in Colombia (2018) have already joined the programme and are encouraging a sustainable culture of wine, confirming the position of Wine in Moderation as the social responsibility movement of the global wine sector.

Source: Wine in Moderation.eu

“PORN STAR MARTINI” NAMED UK’S FAVOURITE COCKTAIL

Knocking the minty Mojito off its perch, the cheekily titled Porn Star Martini is now the most popular cocktail in the UK, according to recent research by CGA Strategy. Porn Star Martini is now the most ordered cocktail in UK restaurants, bars and pubs.

Viewed as a modern classic, Porn Star Martini is made with vanilla vodka, fresh passion fruit, passion fruit liqueur and lime juice, and is served with a shot of Champagne on the side.

Pernod Ricard revealed that Absolut Vanilla brand is now the number one flavoured vodka in the UK on-trade, a spokesperson states “We have been tracking this fantastic cocktail’s rise in popularity and are delighted it has finally been given the crown it deserves. Consumers are increasingly looking for experiences and the Porn Star Martini delivers this because of the theatre the serve provides”

“We have recently seen just how loved this drink is via our Porn Star Martini Townhouse at London Cocktail week, which welcomed over 900 consumers,” said Adam Boita, head of marketing for Pernod Ricard UK.

The cocktail was created in 2002 by bartender and LAB bar founder Douglas Ankrah at The Townhouse bar in Knightsbridge. Ankrah first christened the cocktail Maverick Martini, in a hat tip to a dodgy club in Cape Town, but changed the name to Porn Star Martini.

“I called it the Porn Star Martini because I thought it was something that a porn star would drink. It’s pure indulgence, sexy, fun and evocative,” Ankrah told The Buyer in a recent interview.

Moët Hennessy partners with LCBO to create exclusive experiences

Moët Hennessy Canada announced today the launch of the Luxury Discovery Suite, the first dedicated luxury champagnes, wines, and spirits shopping pop-up experience of its kind. Created in collaboration with the LCBO, this exceptional pop-up experience will be located at the Summerhill location from November 14th to December 8th, 2018.

Accessible to LCBO customers, the Luxury Discovery Suite is a lifestyle destination offering guests an exceptional experience with some of the most prestigious products offered at the LCBO. From everyday essentials to exceptional gifts, customers will discover everything they need to know about entertaining ahead of the busy holiday season with free tastings and exclusive dinners hosted by Moët Hennessy leadership.

“At Moët Hennessy we are always looking for ways to offer our customers exciting and exclusive experiences,” says Alexis de Calonne, Managing Director, Moët Hennessy Canada. “There is something very special about entertaining during the holiday season. We are thrilled to launch the first Luxury Discovery Suite with the LCBO to bring the magic of our brands to customers.”

“We are excited to partner with Moët Hennessy on this exclusive retail partnership,” says Carolyn O’Grady Gold, Vice President, Merchandising, LCBO. “These iconic global brands are perfect to help our customers create memorable moments this holiday season.”

The Luxury Discovery Suite will open to the public on Wednesday, November 14th and run until Friday, December 8th, 2018. Customers can sign up for exclusive brand tastings and purchase tickets for dinners with House representatives by visiting www.lcbo.com/LDS. Space is limited.

SCHEDULE
November 15th: Hennessy dinner hosted by Bernard Peillon, President Hennessy Cognac
November 22nd: Glenmorangie dinner hosted by Ruaraidh MacIntyre, Brand Manager
November 30th: Estates & Wines dinner hosted by Margareth Henriquez, President Estates & Wines
December 5th: Dom Pérignon dinner hosted by Alexis de Calonne, General Manager, Moët Hennessy Canada.

COMPLIMENTARY TASTING SCHEDULE
November 14th: Moët & Chandon
November 17th: Estates & Wines – Cloudy Bay
November 21st: Glenmorangie Extra-Mature Range
November 24th: Glenmorangie 18-Year-Old and Glenmorangie Signet
November 28th: Veuve Clicquot
December 1st: Ruinart Champagne
December 6th: Hennessy VSOP
December 7th: Hennessy XO

PAID TASTING SCHEDULE
November 14-18: Moët & Chandon MCIII / Paradis Imperial / Hennessy XO / VSOP / Belvedere
November 19-25: Krug Grand Cuvée 166ème Edition / Glenmorangie Signet / Quinta Ruban / Nectar’dor / Lasanta / 18 year old
November 26-2: Veuve Clicquot La Grande Dame / Veuve Clicquot Extra Brut Extra Old / Ardbeg Corryvrecken / Ardbeg Uigeadal
December 3-8 Dom Pérignon / Dom Pérignon P2 / Hennessy Master Blender Edition #3 / Hennessy VSOP / Hennessy 200 year old